Own end-to-end lifecycle strategy and execution across acquisition, onboarding, engagement, churn, retention, and win-back.
Lead CRM/ESP strategy and innovation, including optimization, vendor management, and potential migrations – ensuring our platforms are scalable and future-ready.
Build automated, behaviorally-driven lifecycle journeys and ad hoc campaigns across email, SMS, and emerging channels.
Axios is a media company focused on delivering news and information efficiently. They are known for their "Smart Brevity" style. The company values open communication, diversity, and creating a positive work environment.
Own lifecycle experience direction for assigned journeys or segments
Translate business priorities into actionable lifecycle initiatives
Monitor and analyze Lifecycle performance and optimize based on findings
Jobgether employs an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against a role's core requirements. Their system identifies the top-fitting candidates, and the shortlist is then shared directly with the hiring company.
Execute retention, adoption, and success lifecycle programs defined by Customer Marketing strategy.
Deliver onboarding, value-realisation, and renewal-adjacent communications with Marketing Automation and Content teams.
Execute operational and support-related customer communications, ensuring accuracy, timeliness, and clarity.
Geotab is a global leader in IoT and connected transportation and certified “Great Place to Work™.” They connect commercial vehicles to the internet and provide web-based analytics to help customers better manage their fleets. Geotab is a fast paced, ever changing environment with a fun and inclusive work culture where people follow their passion and think differently.
Owning end-to-end lifecycle marketing across acquisition, activation and retention.
Building and optimizing lifecycle workflows in HubSpot.
Creating and improving email experiences.
Platform Engineering is home to the world’s largest community of platform engineers. They connect thousands of professionals, share best practices, and help shape the future of how teams build and scale internal developer platforms.
Execute demand generation programs across channels with agency partners.
Launch and manage lifecycle programs supporting onboarding, adoption, retention, and expansion.
Track pipeline contribution, conversion rates, and lifecycle engagement.
Wayvia helps the world’s top brands stay ahead—using AI, data, and innovation to shape the future of commerce. At Wayvia, you’ll find a team that’s curious, collaborative, and always up for solving what’s next; they move fast, think boldly, and support one another.
Own end-to-end execution of CRM campaigns and always-on lifecycle journeys across Email, SMS, Push, and App.
Manage and support CRM Associates by assigning work, setting priorities, reviewing builds, and providing coaching and feedback.
Lead A/B testing and optimization efforts to improve engagement, conversion, and retention performance.
Nutrafol is a company that creates clinically tested products for hair growth and provides support for people at every step of their hair journey. They are recommended by over 7,500 physicians and hair professionals for trusted, reliable results, embracing individuality and differences.
Own and scale end-to-end CRM and retention efforts (through email, SMS, and loyalty/retention flows).
Partner closely with Brand, Product, CX, Web, Analytics, Growth and Commercial teams.
Improve retention, repeat purchase and LTV/LTR.
Pendulum is aiming to improve physical and mental health by understanding, then restoring and enhancing the human microbiome. Pendulum has an inspiring and collaborative environment and has earned a spot on Forbes Magazine’s exclusive “The Next Billion Dollar Startups” list.
Develop and execute lifecycle marketing programs that support provider acquisition and engagement.
Design personalized messaging strategies tailored to different provider cohorts.
Analyze campaign performance and provider behavior data to identify engagement opportunities.
BetterHelp is on a mission to remove traditional barriers to therapy and make mental health care accessible. Founded in 2013, they are the world’s largest online therapy service with over 30,000 therapists helping millions globally.
Own and evolve lifecycle monetization across the online ecosystem.
Translate product usage and customer intent into measurable revenue impact.
Shape product-led growth and monetization strategy.
The company is focused on connecting candidates with jobs through an AI-powered matching process. They strive to ensure applications are reviewed quickly and fairly against the role's core requirements.
Own lifecycle campaigns from concept through development, QA, deployment, and optimization
Design and execute behavior-triggered lifecycle messaging programs
Analyze campaign results and translate insights into follow-up improvements
Doola simplifies business formation, payment setup, compliance, and taxes. They empower entrepreneurs and businesses of all sizes and are committed to creating an inclusive environment for all employees.
Own the product strategy for integrating all lifecycle marketing channels.
Define and manage the technical infrastructure and data foundation required to understand member behavior.
Lead the product development for Lifecycle Automation.
Headspace provides access to lifelong mental health support. They combine content, clinical care, and technology to help members get support. At Headspace, their values shape decisions, guide collaborations, and define their culture to build a human-centered team.
Own lifecycle KPIs including activation, engagement, retention, churn reduction, and lifetime value.
Define and execute a lifecycle roadmap aligned to company and marketing OKRs.
Translate customer insights and behavioral data into measurable programs that drive long term value.
TextNow aims to democratize phone service by evolving the way the world connects. They are the largest provider of free phone service in the nation, serving ambitious, self-directed people who expect transparency, value, and freedom in how they connect.
Act as a visible agent of change within the CRM organization; shift team mindset from campaign execution to member-centric growth thinking.
IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership. They think self-discovery, self-expression, and confidence are beautiful, and pride themselves to be a remote-first company.
Lead and develop managers and individual contributors across Customer Success, Support, and Onboarding.
Own the end to end customer journey from onboarding through renewal and expansion, ensuring a seamless and high quality experience.
Drive renewal and expansion strategy to maximize net revenue retention and minimize churn.
EasyLlama transforms the HR compliance industry with engaging training solutions for the mobile-first generation, helping employees build safer workplaces. With over 5,000 clients, including brands like Shake Shack and WeightWatchers, they have a culture of collaboration and innovation.
Serve as the primary admin for Iterable, ensuring rock-solid configuration, data integrity, and system health.
Establish global standards for naming conventions, folder taxonomy, and user permissions to keep the ecosystem scalable and organized.
Lead advanced builds involving APIs, webhooks, and catalogs, partnering with Engineering and Data teams to bridge the gap between strategy and execution.
Spring Health's mission is to eliminate every barrier to mental health by delivering the right care at the right time. They partner with over 450 companies and care for 10 million people, with a valuation of $3.3 billion after their Series E Funding.
Own account-based marketing email campaigns for our defined named account portfolio, partnering cross-functionally with Sales and Partnerships to drive demand and awareness while amplifying partner, content, event, and outbound motions that generate qualified pipeline.
Support content generation for product launches and ABM-supportive channels, including social media, paid ads, and blog posts.
Design and execute multi-touch, top-to-mid funnel journeys for named accounts, coordinating timing with Sales activity (e.g., pausing, adjusting, or re-engaging when timely or relevant).
GrowthLoop is a pioneer in AI-powered marketing on the data cloud, featured on G2 by its customers as a momentum leader with the best ROI for enterprise. Founded and led by former Google executives, GrowthLoop helps innovative companies transform how they market and drive business impact.