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US Unlimited PTO 14w maternity

  • Own end-to-end lifecycle strategy, mapping key moments and designing campaigns to activate, retain, and re-engage users
  • Partner with product, engineering, design, education, customer success, and sales to define user segments and trigger-based journeys
  • Ideate and execute multi-channel campaigns with a test-and-learn mindset

CRM Data Analytics

14 jobs similar to New Manager, Lifecycle & Retention

Jobs ranked by similarity.

Global

  • Coach and up-level our Strategic CSM team
  • Bring best-in-class lifecycle and subscription strategies to our customers
  • Help turn Stay AI into a true retention growth partner, not just a platform

Stay AI helps high-growth ecommerce brands build, scale, and optimize subscription programs. They work with leading Shopify brands to drive subscriber growth, retention, and revenue through smarter lifecycle strategies. They are dedicated to their work, but equally committed to celebrating their achievements.

US Unlimited PTO 13w maternity

  • Own Lifecycle Marketing as a revenue function across the full customer journey.
  • Build and manage Birdy Grey’s always-on lifecycle architecture across lead nurture, conversion and more.
  • Develop milestone-driven customer journeys that reflect the realities of wedding planning over time.

Birdy Grey is a direct-to-consumer brand with the mission of celebrating friendships during weddings. Founded in 2017, they offer affordable bridesmaid dresses and groomsmen suits, along with accessories, and have dressed over 2 million bridesmaids.

US

  • Execute retention, adoption, and success lifecycle programs defined by Customer Marketing strategy.
  • Deliver onboarding, value-realisation, and renewal-adjacent communications with Marketing Automation and Content teams.
  • Execute operational and support-related customer communications, ensuring accuracy, timeliness, and clarity.

Geotab is a global leader in IoT and connected transportation and certified “Great Place to Work™.” They connect commercial vehicles to the internet and provide web-based analytics to help customers better manage their fleets. Geotab is a fast paced, ever changing environment with a fun and inclusive work culture where people follow their passion and think differently.

$90,000–$105,000/yr
US Unlimited PTO

  • Own the Teacher and Buyer personas globally, designing high-conversion lifecycle campaigns across email, ads, and in-product.
  • Build omnichannel evergreen campaigns focused on driving retention, expansion and engagement with guidance of key marketing stakeholders.
  • Partner with Product teams to build in-product touchpoints to improve product usage, education, and retention.

Seesaw is an elementary learning experience platform offering tools, resources, and curriculum for teachers. They are trusted and loved by 25 million educators, students, and families worldwide and prioritize work-life balance and employee well-being.

Director, CRM

IPSY
$170,000–$200,000/yr
US

  • Own Commercial Performance, drive lifecycle strategy tied directly to revenue, retention, ARPU, upgrades, and resubscriber targets.
  • Develop holistic lifecycle frameworks spanning acquisition, onboarding, engagement, upgrade, retention, and reactivation.
  • Act as a visible agent of change within the CRM organization; shift team mindset from campaign execution to member-centric growth thinking.

IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership. They think self-discovery, self-expression, and confidence are beautiful, and pride themselves to be a remote-first company.

Latin America

  • Own lifecycle campaigns from concept through development, QA, deployment, and optimization
  • Design and execute behavior-triggered lifecycle messaging programs
  • Analyze campaign results and translate insights into follow-up improvements

Doola simplifies business formation, payment setup, compliance, and taxes. They empower entrepreneurs and businesses of all sizes and are committed to creating an inclusive environment for all employees.

US Unlimited PTO 16w maternity

  • Own lifecycle strategy and execution across email, in-product, and other channels.
  • Map and maintain end-to-end customer journeys, identifying key moments, gaps, and opportunities for impact.
  • Design and execute end to end lifecycle programs from ideation through launch, QA, and iteration.

Vanta helps businesses earn and prove trust by providing a platform to monitor and verify security. They have a kind and talented team, and empower companies to practice better security and prove it with ease.

US

  • Own lifecycle operations & systems, leading end-to-end execution and optimization of lifecycle journeys.
  • Build an AI-native lifecycle engine, identifying and implementing opportunities for AI-driven personalization and automation.
  • Drive intake, prioritization, and operational excellence, managing intake across stakeholders and ensuring clear timelines and delivery.

Maven is the world's largest virtual clinic for women and families, dedicated to making healthcare work for everyone. With over 2,000 employers and health plans trusting their platform, Maven is recognized for innovation and leadership as evidenced by multiple awards.

$144,880–$213,100/yr
US

  • Own end-to-end member lifecycle strategy across awareness, activation, engagement, and re-engagement stages.
  • Develop and evolve omni-channel member campaigns grounded in behavioral science and audience segmentation.
  • Recruit, develop, and retain a high-performing member marketing team; establish clear roles and a culture of growth.

Modern Health is a mental health benefits platform for employers, offering access to mental health resources. They are known for their "It Takes a Village" culture centered around empathy, accountability, and a drive to win, with a fully remote workforce.

Global

  • Support the execution of lifecycle marketing campaigns across various channels.
  • Assist in testing and optimization efforts by analyzing campaign performance.
  • Implement and manage campaigns within Braze (or similar platforms).

Upwork is the world’s work marketplace, connecting businesses with independent talent. More than $3.8 billion of work was done through Upwork last year, offering skilled professionals more control over their careers.

$113,000–$147,000/yr
US 18w maternity 10w paternity

  • Lead and develop the Retention team, housed in the Account Management organization.
  • Foster a high performing, customer-obsessed culture with full team involvement.
  • Consult with at-risk Evolve owners to understand their challenges, resolve them effectively, and re-sell them on Evolve's services and platform value.

Evolve is on a mission to make vacation rental easy for everyone. Their high-performing, customer-obsessed team runs on curiosity, communication, and accountability, working together to create exceptional experiences for their owners and guests.

$170,000–$195,000/yr
US 3w PTO

  • Own and drive key metrics including retention and LTV.
  • Design and optimize core product loops that drive repeat usage.
  • Define and execute a robust A/B testing roadmap.

Age of Learning is a leading developer of Pre-K through 5th grade learning resources. Their research-based curriculum includes ABCmouse.com and Adventure Academy, aiming to advance equity, access, and opportunity for all children.

$180,000–$195,000/yr
US 3w PTO 18w maternity

  • Own the end-to-end post-purchase member experience strategy.
  • Lead with a clear product vision, translating Seed's science, brand, and retention goals into an experience.
  • Design and run short-cycle experiments that test strategic hypotheses about member behavior.

Seed Health is a microbiome science company pioneering clinically validated innovations for gut and whole-body health. They have built a profitable DTC business, grown revenue 5x in the last 36 months, and expanded their reach across new channels and markets.

North America 5w PTO

  • Manage a high volume of customers using one-to-many communication strategies.
  • Monitor churn risk through behavioral signals and health scores; deploy automated renewal readiness campaigns.
  • Identify product-qualified leads and usage-based expansion opportunities, triggering in-app messages and emails.

Optro is a leading audit, risk, ESG, and InfoSec platform used by over 50% of the Fortune 500. They are known for their award-winning technology and customer satisfaction, and have been recognized as one of the fastest-growing tech companies in North America for seven years running.