As a Product Marketing Manager (PMM) at Lens, you will play a critical role in defining, positioning, and launching products. Youโll collaborate closely with product management, sales, and marketing teams to drive adoption, clearly communicate value, and grow our market presence.
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As the first dedicated Product Marketing Manager, you'll play a pivotal role in shaping the product's narrative, positioning, and market presence. This role is crucial in bridging the gap between the product's capabilities and the market's needs, ensuring that solutions are effectively communicated and adopted by the target audience.
Conduct market researches, partner surveys, customer interviews to influence product strategy. Work with product teams to identify product market fit. Develop and execute go-to-market strategy. Create strong marketing briefs and content assets like pitch decks, ebooks and videos. Launch paid and organic marketing campaigns and develop training materials.
Lead the go-to-market strategies for new features and product launches, champion the voice of customers, and build a strong product marketing organization. You will manage a team of product marketers responsible for key product lines and features, like core banking and expense management. You will own Relayโs messaging and positioning, and make messaging improvements and updates where necessary.
The Product Marketing Manager at Summit will develop and lead positioning, messaging, and go-to-market (GTM) strategy for technology services, focusing on Application Hosting, Managed Services, and related offerings. This role connects Product, Sales, and Marketing teams to communicate value, differentiate from competitors, and enable team success.
The Product Marketing Manager is responsible for deeply understanding our customers and market, crafting compelling product positioning, enabling Sales and CS, and driving successful go-to-market strategies for new launches. This role sits at the intersection of Product, Marketing, Sales, Customer Success, and Strategy.
This role will help define the future of securing devices and applications and deliver the story of the Extended Access Management (XAM) platform to businesses of all sizes. This individual will help drive market positioning, develop messaging, influence the product roadmap, and shape go-to-market plans in partnership with marketing and sales for Device Trust, Trelica by 1Password, and the 1Password Extended Access Management platform.
In this role, youโll collaborate cross-functionally to launch new features, improve platform and product discoverability, and drive measurable impact across the customer lifecycle, all in support of Upworkโs continued growth. Youโll lead go-to-market strategies focused on activation and retention, working at the intersection of product, marketing, and strategy. This role is ideal for someone who thrives in a dynamic environment.
Accelerate growth and lead marketing for the Owner, Developer, and General Contractor (OGC) segment. Shape the narrative, craft compelling positioning, and drive campaigns that generate traction, revenue, and brand presence. Sitting at the intersection of product and growth marketing, this role is ideal for a builder who thrives in 0โ1 environments and knows how to turn early signals into market momentum.
As a Product Marketing Manager for our Commercial business line, your priority will be developing and delivering go-to-market strategies and impactful content that enables our go-to-market teams and ensure they understand how and when to effectively use enablement content. This role also supports the strategy and touchpoints for our client experience.