Source Job

US Unlimited PTO

  • Conduct market and customer research to create differentiated messaging that resonates with target audiences.
  • Own the core bill of materials including messaging framework, FAQ, and demos to enable sales teams.
  • Develop and execute go-to-market plans for new product/feature releases collaborating across teams.

Product Marketing Go-to-Market Strategy Messaging B2B SaaS Cross-functional Collaboration

20 jobs similar to Senior Product Marketing Manager

Jobs ranked by similarity.

US

  • Develop product messaging and value propositions across web, campaigns, and sales tools.
  • Support product launches with cross-functional coordination and deliverable tracking.
  • Conduct competitive and market research to inform positioning and launch decisions.

Revalize empowers manufacturing businesses to better design, model, develop, and sell, using an AI-forward mindset. Serving over 16,000 global customers, it is a portfolio company of TA Associates and Hg.

US

  • Own end-to-end GTM strategy for AI-powered features, driving adoption and revenue impact across customer segments.
  • Translate customer insights and market trends into clear positioning, messaging, and product narrative frameworks.
  • Lead launch execution and enable Sales, Customer Success, and Support teams with compelling narratives and tools.

This company provides a SaaS platform with AI-powered products and marketing tools. It is a fast-growing organization with a focus on innovation and cross-functional collaboration.

Europe 5w PTO

  • Own day-to-day go-to-market messaging across products, launches, and campaigns.
  • Translate product innovation into compelling narratives for email, social, web, and sales collateral.
  • Develop positioning and messaging frameworks for enterprise and nonprofit solutions.

Goodstack powers global social impact through a unified platform for enterprise giving, volunteering, and funding. Backed by General Catalyst, we are a fast-growing Series A SaaS company with a diverse team of 20+ nationalities across 5 continents.

US Unlimited PTO 11w maternity

  • Own go-to-market strategy for your product areas, including positioning, messaging, launch execution, and measurement.
  • Partner with EPD squads to shape feature narratives and ensure launches land with a real market impact.
  • Drive product adoption and activation by connecting PMM work directly to the metrics that matter to the business.

Customer.io powers automated communication that people actually want to receive, helping teams send smarter, more relevant messages using real-time behavioral data. The company has over 8,000 companies using its platform and strives to build an inclusive team culture.

US Unlimited PTO 12w maternity 12w paternity

  • You will build the PMM function from scratch, creating messaging, tools, and launch infrastructure that helps customers choose Campminder and feel confident.
  • You will own the go-to-market narrative for product launches, partnering with customer success and product to ensure clear and timely messaging.
  • You will lead positioning and messaging strategy for AI-powered features, translating technical capabilities into outcome-focused language for non-technical audiences.

Campminder builds software for summer camps, enabling meaningful experiences for kids. With over 20 years of experience, the company is stable, profitable, with a loyal customer base, and has been listed on Outside Magazine's 50 Best Places to Work for 8 consecutive years.

US India Unlimited PTO

  • Define and own the positioning and messaging for the Site Search product and umbrella narrative, based on customer insights and competitive research.
  • Develop and maintain a clear point of view on our buyers, driving go-to-market planning for new features and product launches.
  • Create and maintain sales enablement content and establish the research and insights function for product marketing.

SearchStax is a leading cloud-native search platform enabling web teams to deliver powerful search in an easy, fast, and cost-effective way. Our team is composed of smart, driven subject matter experts who love to collaborate and solve problems in new and creative ways, prioritizing work-life balance.

Canada Unlimited PTO

  • Own go-to-market roadmap, strategy, and execution for product launches.
  • Develop value propositions and messaging frameworks, driving company-wide adoption.
  • Partner with Product Managers to sharpen offerings based on competitive landscape and customer feedback.

Leadership Connect provides a premier information service for developing relationships that impact decisions in government, business, and media. They are a close-knit team dedicated to helping each user make a difference, fostering a diverse and inclusive workforce.

$180,000–$200,000/yr

  • Own Product Marketing strategy and positioning for HHAeXchange’s provider business.
  • Define scalable operating models, frameworks, and AI-enabled workflows.
  • Own go-to-market strategy and execution for new products and major releases.

HHAeXchange is a leading technology platform for home and community-based care. They aim to create an end-to-end homecare solution connecting patients, personal care providers, managed care organizations, and states.

US

  • Develop positioning and messaging for VIP's product portfolio, including AI-driven features.
  • Create sales enablement content such as battlecards and one-pagers to help reps win deals.
  • Execute product launch plans in partnership with cross-functional teams and conduct win/loss analysis.

VIP is an established leader in software for the beverage alcohol industry, powering daily operations for a loyal customer base. They have a growing team with a culture of ambition and revenue focus, offering high visibility and product ownership.

US Unlimited PTO

  • Owns end-to-end go-to-market strategy and execution for assigned platform areas, from product conception through adoption.
  • Leads cross-functional GTM planning with Product, Sales, and Marketing, translating roadmaps into commercially impactful programs.
  • Defines and tracks GTM KPIs including pipeline contribution, win rates, and sales enablement adoption.

Lumin Digital is a trailblazer in digital banking solutions, creating cutting-edge digital experiences for credit unions and banks. As a 100% cloud-native company of around 500 employees, our culture is built on trust, respect, and bold innovation.

US Unlimited PTO

  • Synthesize buyer research, competitive analysis, and product innovation into compelling market narratives and positioning frameworks.
  • Create and execute sales enablement content including pitch decks, case studies, and demo narratives in partnership with GTM strategy.
  • Collaborate across Product, Sales, and Marketing to ensure strategic alignment and measurable commercial impact.

Lumin Digital is a trailblazer in digital banking solutions, driven by a unique approach to technology, service, and people. They empower credit unions and banks with cutting-edge digital experiences and are a 100% cloud-native company.

Europe

  • Lead go-to-market planning for JetBrains AI Ecosystem launches and adoption initiatives, turning product changes into clear messaging and effective launch plans.
  • Develop messaging and assets for key channels including web, blog posts, newsletters, and social content, partnering with Product and Marketing teams.
  • Collect customer and competitive insights, track campaign performance, and help improve team processes over time.

JetBrains creates tools that help developers do their best work, integrating AI directly into IDEs to support workflows like writing code and automating tasks. The company fosters an open and inclusive workplace, welcoming everyone regardless of background, and offers benefits like flexible work locations and learning opportunities.

US

  • Lead go-to-market execution for product releases and enhancements, coordinating across Product, Sales, Marketing, and Design teams.
  • Develop product messaging, positioning, and sales enablement materials like one-pagers, battlecards, and FAQs.
  • Gather customer and market insights from research, win-loss analysis, and team interviews to inform positioning and strategy.

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more with an amazing team of 25,200 people in 32 countries.

US

  • Define the story: turn fraud and payments approaches into powerful messaging across the buyer journey.
  • Grow the business: define go-to-market strategies and partner with cross-functional teams to improve win rates.
  • Lead product launches: collaborate with product management to build launch plans and reinforce Forter as a market innovator.

Forter provides a decision engine that helps businesses assess transaction trust in eCommerce to block fraud and improve customer experience. The company has over 600 employees, has raised $525 million from top investors, and maintains a strong culture recognized by multiple workplace awards.

Global

  • Develop and own Dandelion's messaging framework, translating complex multimodal data into compelling narratives for pharma and life sciences.
  • Build and manage a content calendar spanning LinkedIn, blog, scientific communications, and newsletters.
  • Own field marketing presence at industry conferences and events, from selection through logistics and follow-up.

Dandelion Health builds an AI training and clinical development platform that makes de-identified health data accessible for AI developers, pharma, and medical devices. Founded in 2020, the startup has a small, curious team with a data-driven culture focused on improving patient care through responsible AI.

US Unlimited PTO

  • Own go-to-market strategy for Life360's advertising products, including positioning, messaging, and commercialization across Direct and Self-serve business lines.
  • Partner with Product Management to influence the roadmap, define launch readiness, and coordinate end-to-end launch plans across cross-functional teams.
  • Create sales collateral and enable teams with market insights, competitive intelligence, and customer research to drive adoption and revenue growth.

Life360's mission is to keep people close to the ones they love through a category-leading mobile app, Tile tracking devices, and Pet GPS tracker. With over 500 remote-first employees and approximately 97.8 million monthly active users, the company is a household name for family safety and coordination.

US

  • Develop and execute go-to-market strategy for the Huntress Agentic Security Platform, including posture management and integrations.
  • Craft compelling positioning, messaging, and content that differentiate the platform in the cybersecurity market.
  • Enable sales and partner teams with training and tools to drive adoption and expand within existing accounts.

Huntress is a cybersecurity company founded in 2015 by former NSA cyber operators, offering enterprise-grade security to businesses of all sizes. It secures over 5 million endpoints and 11 million identities worldwide with a remote-first team and a 24/7 human-led Security Operations Center.

US

  • Own the entire go-to-market motion end to end, driving pipeline, revenue, and growth.
  • Shape how the market understands Empromptu and self-managing AI features, turning early traction into a repeatable GTM engine.
  • Support customers and close the feedback loop between product, users, and messaging.

Empromptu is an early-stage AI application builder that helps companies ship enterprise-ready AI features quickly without team expansion or platform rewrites. As a small, early-stage company, the culture favors ownership, clarity of thinking, and bias toward action, with a team that values builders who thrive on real responsibility.

United States Canada

  • Own core positioning and messaging for products targeting utility leaders.
  • Lead pricing, packaging, and go-to-market strategy for new and existing products.
  • Build sales enablement materials and train reps on complex, multi-stakeholder deals.

Overstory uses AI and satellite imagery to help electric utilities reduce wildfire and outage risks from vegetation. Our global team of about 100 people values diversity, flexibility, and climate action.

Global

  • Lead product marketing for SaaS and hardware products, translating customer insights into compelling value propositions and GTM strategies.
  • Drive product-led growth, launch GTM strategies, and increase customer adoption and retention rates.
  • Align cross-functional teams on product vision and deliver data-driven customer insights to stakeholders.

xg-ai is a remote start-up/scale-up that develops SaaS and hardware products. As a growing company, it fosters a customer-centric culture focused on cross-functional collaboration and data-driven innovation.