Source Job

US Unlimited PTO

  • Develop and execute go-to-market strategies for new features and product updates across supply-side product lines.
  • Write and own partner-facing messaging and content, from positioning frameworks to launch emails, case studies, and sales enablement.
  • Surface and shape restaurant partner success stories through interviews and collaboration with Content Marketing.

Product Marketing Positioning Content Writing Cross-functional Collaboration

20 jobs similar to Senior Associate, Product Marketing

Jobs ranked by similarity.

US

  • Lead go-to-market execution for product releases and enhancements, coordinating across Product, Sales, Marketing, and Design teams.
  • Develop product messaging, positioning, and sales enablement materials like one-pagers, battlecards, and FAQs.
  • Gather customer and market insights from research, win-loss analysis, and team interviews to inform positioning and strategy.

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more with an amazing team of 25,200 people in 32 countries.

US Unlimited PTO 12w maternity 12w paternity

  • You will build the PMM function from scratch, creating messaging, tools, and launch infrastructure that helps customers choose Campminder and feel confident.
  • You will own the go-to-market narrative for product launches, partnering with customer success and product to ensure clear and timely messaging.
  • You will lead positioning and messaging strategy for AI-powered features, translating technical capabilities into outcome-focused language for non-technical audiences.

Campminder builds software for summer camps, enabling meaningful experiences for kids. With over 20 years of experience, the company is stable, profitable, with a loyal customer base, and has been listed on Outside Magazine's 50 Best Places to Work for 8 consecutive years.

US

  • Develop product messaging and value propositions across web, campaigns, and sales tools.
  • Support product launches with cross-functional coordination and deliverable tracking.
  • Conduct competitive and market research to inform positioning and launch decisions.

Revalize empowers manufacturing businesses to better design, model, develop, and sell, using an AI-forward mindset. Serving over 16,000 global customers, it is a portfolio company of TA Associates and Hg.

US Unlimited PTO

  • Synthesize buyer research, competitive analysis, and product innovation into compelling market narratives and positioning frameworks.
  • Create and execute sales enablement content including pitch decks, case studies, and demo narratives in partnership with GTM strategy.
  • Collaborate across Product, Sales, and Marketing to ensure strategic alignment and measurable commercial impact.

Lumin Digital is a trailblazer in digital banking solutions, driven by a unique approach to technology, service, and people. They empower credit unions and banks with cutting-edge digital experiences and are a 100% cloud-native company.

Europe 5w PTO

  • Own day-to-day go-to-market messaging across products, launches, and campaigns.
  • Translate product innovation into compelling narratives for email, social, web, and sales collateral.
  • Develop positioning and messaging frameworks for enterprise and nonprofit solutions.

Goodstack powers global social impact through a unified platform for enterprise giving, volunteering, and funding. Backed by General Catalyst, we are a fast-growing Series A SaaS company with a diverse team of 20+ nationalities across 5 continents.

US Unlimited PTO 11w maternity

  • Own go-to-market strategy for your product areas, including positioning, messaging, launch execution, and measurement.
  • Partner with EPD squads to shape feature narratives and ensure launches land with a real market impact.
  • Drive product adoption and activation by connecting PMM work directly to the metrics that matter to the business.

Customer.io powers automated communication that people actually want to receive, helping teams send smarter, more relevant messages using real-time behavioral data. The company has over 8,000 companies using its platform and strives to build an inclusive team culture.

US Unlimited PTO

  • Own go-to-market strategy for Life360's advertising products, including positioning, messaging, and commercialization across Direct and Self-serve business lines.
  • Partner with Product Management to influence the roadmap, define launch readiness, and coordinate end-to-end launch plans across cross-functional teams.
  • Create sales collateral and enable teams with market insights, competitive intelligence, and customer research to drive adoption and revenue growth.

Life360's mission is to keep people close to the ones they love through a category-leading mobile app, Tile tracking devices, and Pet GPS tracker. With over 500 remote-first employees and approximately 97.8 million monthly active users, the company is a household name for family safety and coordination.

Global

  • Develop and own Dandelion's messaging framework, translating complex multimodal data into compelling narratives for pharma and life sciences.
  • Build and manage a content calendar spanning LinkedIn, blog, scientific communications, and newsletters.
  • Own field marketing presence at industry conferences and events, from selection through logistics and follow-up.

Dandelion Health builds an AI training and clinical development platform that makes de-identified health data accessible for AI developers, pharma, and medical devices. Founded in 2020, the startup has a small, curious team with a data-driven culture focused on improving patient care through responsible AI.

Global

  • Develop industry messaging, solution positioning, and use-case narratives aligned with Replicant’s platform and product strategy.
  • Lead cross-functional launch planning and execution, including enablement, GTM coordination, and post-launch optimization.
  • Build and manage customer advocacy initiatives, including customer references, external case studies, internal “pocket stories,” and customer proof points that support Sales and Marketing efforts.

Replicant provides a platform that helps contact centers resolve more requests. It is a fast-growing AI company powered by large language models (LLMs) and designed for enterprise scale, security, and empathy.

US Canada

  • Own how we talk about TLDR and our individual newsletters — positioning, messaging, and narrative across every customer-facing surface.
  • Own the core sales toolkit — media kit, sales decks, case studies, one-pagers, and talk tracks — and keep it sharp, current, and consistent.
  • Partner closely with Sales, Account Management, and Marketing so positioning actually lands in every advertiser conversation.

TLDR is the largest network of tech newsletters in the world, with over 7 million subscribers covering startups, software engineering, AI, cybersecurity, product, and more. Our 29-person full-time team includes alumni of TikTok, Business Insider, and Morning Brew, and we doubled our revenue from 2024 to 2025.

US Unlimited PTO

  • Create and refine CX content aligned with Roadie’s voice and style, ensuring clarity, consistency, and strong customer self-service outcomes.
  • Partner with Product, Marketing, and Legal teams to ensure accurate, up-to-date resources and approvals for external-facing content.
  • Manage content requests, maintain knowledge bases, and optimize search experience using Salesforce features.

Roadie, a UPS company, is a logistics and delivery platform providing unmatched delivery coverage across 97% of U.S. households. With a network of over 310,000 independent drivers, Roadie offers flexible delivery solutions and a remote-first culture with unlimited PTO.

US

  • Develop positioning and messaging for VIP's product portfolio, including AI-driven features.
  • Create sales enablement content such as battlecards and one-pagers to help reps win deals.
  • Execute product launch plans in partnership with cross-functional teams and conduct win/loss analysis.

VIP is an established leader in software for the beverage alcohol industry, powering daily operations for a loyal customer base. They have a growing team with a culture of ambition and revenue focus, offering high visibility and product ownership.

US

  • Own corporate market expertise by building deep intelligence on how Operations, Safety, Compliance, and Risk leaders think and buy.
  • Drive product-market fit and value architecture for enterprise use cases to expand into new verticals.
  • Equip sales teams with battlecards, playbooks, and narratives to increase win rates against competitors.

Panopto is a leader in visual and audio-based learning, building a video knowledge management platform that helps businesses and universities train, teach, and share knowledge. The company has over 1,600 clients and 11 million users globally, with a remote-first culture and offices in Pittsburgh, London, Hong Kong, Singapore, and Sydney.

$180,000–$200,000/yr

  • Own Product Marketing strategy and positioning for HHAeXchange’s provider business.
  • Define scalable operating models, frameworks, and AI-enabled workflows.
  • Own go-to-market strategy and execution for new products and major releases.

HHAeXchange is a leading technology platform for home and community-based care. They aim to create an end-to-end homecare solution connecting patients, personal care providers, managed care organizations, and states.

Europe

  • Lead go-to-market planning for JetBrains AI Ecosystem launches and adoption initiatives, turning product changes into clear messaging and effective launch plans.
  • Develop messaging and assets for key channels including web, blog posts, newsletters, and social content, partnering with Product and Marketing teams.
  • Collect customer and competitive insights, track campaign performance, and help improve team processes over time.

JetBrains creates tools that help developers do their best work, integrating AI directly into IDEs to support workflows like writing code and automating tasks. The company fosters an open and inclusive workplace, welcoming everyone regardless of background, and offers benefits like flexible work locations and learning opportunities.

US India Unlimited PTO

  • Define and own the positioning and messaging for the Site Search product and umbrella narrative, based on customer insights and competitive research.
  • Develop and maintain a clear point of view on our buyers, driving go-to-market planning for new features and product launches.
  • Create and maintain sales enablement content and establish the research and insights function for product marketing.

SearchStax is a leading cloud-native search platform enabling web teams to deliver powerful search in an easy, fast, and cost-effective way. Our team is composed of smart, driven subject matter experts who love to collaborate and solve problems in new and creative ways, prioritizing work-life balance.

US Unlimited PTO

  • Define and drive the design strategy for the Supply ecosystem, setting a user-centered vision and co-creating roadmaps with leadership.
  • Lead cross-domain design initiatives, set quality standards, and mentor designers to elevate craft and strategic thinking.
  • Champion data-informed design decisions, frame high-leverage problems, and advocate for responsible AI use in workflows.

ezCater is the #1 food tech platform for workplaces in the US, making it easy for organizations to manage food needs from over 125,000 restaurants. The company values innovation, high performance, and work/life harmony, with a culture that embraces diverse backgrounds and rejects jerks.

  • Drive market and competitive intelligence to inform product strategy.
  • Create high-quality product marketing assets, including messaging frameworks and sales decks.
  • Develop programs that support lead generation, customer conversations, and partner recruitment.

Numeral is transforming how taxes get done by eliminating the burden of complex regulations for digital businesses. They are the largest and fastest-growing AI-native tax solution, serving over 3,000 paying customers and have more than tripled their revenue every year since starting in 2023.

Global

  • Design and execute growth and lifecycle strategies using data and automation to optimize acquisition, activation, retention, and monetization.
  • Use generative AI and automation to scale content production, personalization, and data analysis, integrating new AI use cases into marketing workflows.
  • Translate complex features into simple, resonant messages, build launch playbooks, and act as the user's voice inside the product team.

CloudWalk is a global payments and technology company building the future of financial infrastructure. It's a fast-moving, AI-driven company with products reaching millions of people, expanding into finance, intelligence, and human behavior.

$207,000–$326,000/yr
US

  • Set a long term vision for new contribution concepts, guiding them from ideation through launch applying proven product development practices.
  • Own and grow existing contribution products by identifying optimization opportunities, running experiments, and improving core metrics.
  • Define and communicate a product strategy that connects your portfolio (new and mature products) to Yelp's ecosystem-level metrics such as content volume, engagement, and marketplace health.

Yelp connects people with great local businesses. Millions of consumers turn to Yelp every day to discover businesses, read reviews, ask questions, and share experiences. Our products, whether new or mature, integrate into the broader ecosystem and drive impact beyond your immediate surface area.