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US

  • Lead design and governance of multi-step marketing campaigns and customer journeys using Salesforce Marketing Cloud.
  • Ensure compliance with email regulations (CAN-SPAM, GDPR, CCPA) and manage segmentation architecture.
  • Develop A/B testing frameworks and dashboards to optimize campaign performance and deliver insights.

Salesforce Marketing Cloud SQL Email Marketing HTML/CSS Google Analytics 4

20 jobs similar to Marketing Operations Specialist

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$140,000–$155,000/yr
US

  • Build, test, deploy, and optimize email campaigns in Marketo, including segmentation and nurture programs.
  • Collaborate with cross-functional teams to integrate Marketo with CRM platforms like Salesforce.
  • Analyze and report on campaign performance metrics to provide actionable insights for improving ROI.

Firstup is a high-growth company that provides a platform for employee communication and engagement. With a remote-first culture, they foster an inclusive environment where ideas are rewarded.

Mexico

  • Serve as the primary architect and administrator for Salesforce Marketing Cloud, managing automation studio workflows and Journey Builder sequences.
  • Own the end-to-end lead management process, including lead scoring models, status mapping, and automated routing to the Sales team.
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Weave is a B2B SaaS company providing software solutions for healthcare providers. The company fosters a collaborative, fast-paced environment with a focus on pipeline growth and executive visibility.

$110,000–$140,000/yr
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  • Lead a global team to execute and deliver high-quality digital marketing campaigns across multiple channels.
  • Design and optimize scalable frameworks, processes, and enablement tools for enterprise marketing managers.
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Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. Serving nearly 100,000 customers from Fortune 500 enterprises to small businesses across industries like transportation, construction, and energy, Motive combines AI-driven insights with a unified platform.

Latin America

  • Lead the implementation and operation of Salesforce Marketing Cloud for a banking client, configuring the platform and building campaigns.
  • Set up and maintain core Studios and Builders, design data models, and establish deliverability best practices.
  • Provide ongoing knowledge transfer through documentation and training to shift operational ownership to the client.

Nortal is a digital transformation company that delivers complex solutions for global enterprises and public sector organizations. With over 25 years of experience and over 160 new hires annually, the company fosters a close-knit, autonomous remote culture with a focus on well-being and diversity.

Global Unlimited PTO

  • Develop, implement, and manage strategic email marketing campaigns using Iterable's drag-and-drop editor and basic HTML coding.
  • Analyze email marketing metrics like open rates, click-through rates, and conversions, and conduct A/B testing to improve performance.
  • Manage the company's customer database and spreadsheets, attend client meetings, and use project management software like ClickUp.

Winona is a leading telemedicine company providing hormone replacement therapy for women in menopause, with in-house technology including an EHR and patient care system. The company is fully vertically integrated with two compounding pharmacies and a team of in-house physicians, fostering a diverse, global team environment.

$115,000–$140,000/yr
US Unlimited PTO

  • Own end-to-end development and execution of integrated marketing campaigns, aligning with business objectives.
  • Lead outbound email strategy and execution, including nurture programs and analytics-driven optimization.
  • Analyze campaign performance to improve pipeline generation and partner cross-functionally with Product Marketing and Sales.

HR Acuity is the leading provider of employee relations case management and investigation software, helping organizations standardize workplace issue reporting. We are a fast-growing, innovative company with a female founder CEO, fostering a fully engaged, inclusive culture.

$76,380–$95,475/yr
Canada 20w maternity 16w paternity

  • Build, QA, and publish landing pages for campaigns, events, and content offers.
  • Write, build, test, and send email campaigns end to end, including segmentation and personalization.
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Tailscale builds software that makes it easy to securely interconnect people and devices. Founded in 2019 and fully distributed, the company is backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.

$155,400–$272,000/yr
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  • Design email lifecycle strategies mapped to buying group structures, addressing each stakeholder role with sequenced messaging.
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ServiceNow is an AI platform for business reinvention, helping 85% of the Fortune 500 work smarter. It has a large global workforce and fosters an AI-native culture that empowers employees to put AI to work for people.

US 4w maternity 4w paternity

  • Build, test, and deploy a high volume of email campaigns across program types, including promotional, informational, and lifecycle.
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The American Marketing Association is the leading global professional marketing association, providing community for marketers from students to executives. With 70 chapters and a presence on 350 college campuses across North America, the AMA fosters a vibrant community and offers professional development and certifications.

Global

  • Develop, launch, and manage targeted email marketing campaigns.
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VA4U provides email marketing services to international clients. The company offers a supportive and collaborative team environment with abundant career growth opportunities.

US

  • Architect and maintain end-to-end marketing analytics and attribution systems, including UTM tracking, ad pixels, and B2B attribution platforms.
  • Own the marketing tech stack (HubSpot, product analytics) and partner with RevOps on shared data architecture across GTM teams.
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GC AI is the fastest-growing legal AI platform for in-house legal teams, building the future of legal work. With over 1,800 companies using the platform, including 150+ public companies, and having 10x'd revenue in 12 months with a $60 million Series B, the team is high-performing and values ownership and rapid iteration.

US Unlimited PTO

  • Design and run the foundational systems for go-to-market strategy, focusing on inbound funnel and campaign operations.
  • Lead AI adoption and techstack design, including tools like Marketo, Salesforce, Clay, and Gemini.
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DroneDeploy powers field teams with robotics and AI, enabling critical industries like construction and energy to operate with speed and confidence. The company fosters a remote-first, innovative culture and has been recognized as a Best Place to Work, with a bold, mission-driven team.

US

  • Partner with the campaign team to understand program goals, audience segments, and send cadence for each title and activation.
  • Write email copy and build emails in Salesforce Marketing Cloud using existing branded templates.
  • Deploy emails, monitor send health, deliverability, and engagement metrics post-send.

Skydance Games is a division of Paramount that builds the future of franchise-driven interactive entertainment. They empower their teams to push boundaries and turn bold ideas into experiences that resonate with fans worldwide.

US

  • Support the development of a comprehensive data-informed customer view to drive relevant digital engagement via email.
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Girl Scouts of the USA is a leadership development organization for girls, helping them develop courage, confidence, and character. The organization works with 111 local councils and USA Girl Scouts Overseas to deliver the Girl Scout Leadership Experience.

$115,200–$194,400/yr
North America

  • Strategize and execute data-driven lifecycle communications for product-led and self-service audiences, guiding them toward activation, conversion, and revenue growth.
  • Lead the creation and implementation of automated lifecycle journeys, including copywriting, segmentation, testing, QA, launch, and performance optimization.
  • Partner with Product Growth, SMB Sales, Marketing Ops, Data, and regional teams to align on audience strategy, messaging, and measurement.

GitLab is the intelligent orchestration platform for DevSecOps, enabling organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. With over 50 million registered users and more than 50% of the Fortune 100 as customers, GitLab fosters a high-performance culture driven by values, AI integration, and continuous knowledge exchange.

US

  • Analyze marketing performance data and generate reports to support data-driven decisions.
  • Administer CRM and marketing automation platforms to ensure data quality and efficient lead management.
  • Collaborate cross-functionally to optimize marketing operations and improve processes.

A-LIGN is a leading provider of cybersecurity compliance programs, offering services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. As the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor, they foster a culture of high-quality, efficient service and collaboration.

  • Build and maintain data connections between BI tools and the ESP for reliable customer targeting.
  • Configure dynamic template systems and automated lifecycle flows for consistent email performance.
  • Set up QA, deliverability practices, and training for the marketing team to operate independently.

Atlas is a concierge charge card for high-net-worth individuals and their companies, offering 24/7 concierge access and luxury experiences. The team is lean, senior, and fast-moving, backed by prominent investors and crossing $1B in annualized transaction volume.

UK

  • Develop and launch global marketing campaigns, supporting planning, execution, and localisation across channels.
  • Collaborate cross-departmentally to optimize workflows, analyze data, and implement AI tools for efficiency.
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Turnitin is a recognized innovator in global education, developing learning integrity solutions for over 25 years. With over 16,000 academic institutions and team members in over 35 countries, we have a remote-first culture that empowers purpose-driven work.

US

  • Manage marketing operations and support growth initiatives through data-driven decision-making.
  • Create engaging outreach emails and execute email marketing campaigns to optimize lead generation.
  • Analyze marketing performance data and provide insights to continuously improve campaign effectiveness.

The partner company operates in the venture capital ecosystem, supporting growth initiatives for startups. It is a fast-paced startup with a collaborative culture and a focus on innovation.

$74,000–$111,000/yr
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  • Design, configure, and deploy customer journeys in Adobe Journey Optimizer, including event-based and audience-based entry conditions.
  • Build and manage multi-channel customer experiences across email, push notifications, SMS, and other supported activation channels.
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Valtech is an experience innovation company that helps brands unlock new value through data, AI, creativity, and technology. They are a trusted partner to global brands like L'Oréal, Mars, Audi, and P&G, fostering a values-driven culture with growth opportunities.