Source Job

Canada

  • Act as a trusted strategic advisor to technology partners, accelerating marketing effectiveness and business growth.
  • Develop and execute partner-focused marketing strategies to increase demand generation and pipeline growth.
  • Analyze campaign performance data and translate insights into actionable recommendations for partners.

Partner Marketing Demand Generation Go-to-Market Strategy Digital Marketing

20 jobs similar to Senior Marketing Leader | Partner Marketing & GTM

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Europe

  • Own the European channel marketing strategy and drive partner ecosystem growth.
  • Lead a high-performing marketing team and collaborate across sales, product, and alliances.
  • Develop data-driven partner programs and demand generation initiatives to accelerate revenue.

The company provides cybersecurity solutions through a partner ecosystem. It is a remote-first organization with a culture of collaboration, innovation, and continuous improvement.

North America

  • Develop and execute strategic partner marketing plans to drive demand generation and pipeline growth across North America.
  • Translate global campaigns into tailored co-marketing initiatives with key partners, coordinating across digital, content, and account-based tactics.
  • Manage MDF budgets and measure campaign performance to optimize ROI and share actionable insights with stakeholders.

WatchGuard is a global leader in network security and intelligence, advanced endpoint protection, multi-factor authentication, and secure Wi-Fi. The company employs over 1,800 team members worldwide and fosters a culture focused on customers and employees, driven by core values of Accountability, Community, Belonging, Action, Innovation, and Customer-Centric.

Canada

  • Own partner acquisition, channel development, and revenue generation initiatives.
  • Build and execute partner growth strategies that transform relationships into predictable revenue and lead-generation channels.
  • Develop scalable partner programs, including playbooks, agreements, onboarding processes, and pricing frameworks.

Jobgether is a platform that uses AI-powered matching to connect job seekers with employers. It is a collaborative, innovation-driven environment focused on customer success and long-term impact.

Canada

  • Lead the end-to-end marketing strategy and execution across SEO, paid media, content, and lifecycle channels.
  • Audit existing operations, identify gaps, and establish a unified cross-channel growth strategy.
  • Build analytics frameworks, run experiments, and collaborate with Sales and Operations to drive revenue.

Jobgether uses AI-powered matching to connect candidates with hiring companies. The company is a distributed, international team with a culture centered on intellectual curiosity, customer centricity, and results.

$49,275–$70,810/yr
Canada

  • Turn qualified prospects into strong, long-term client partnerships within a fast-paced digital marketing environment.
  • Own meaningful parts of the sales journey from prospecting through solution development and client onboarding.
  • Work closely with technical and service specialists to develop relevant solutions aligned with each prospect’s business goals.

They are a digital marketing agency that helps organizations solve complex marketing and performance challenges. They have a remote-first culture emphasizing curiosity, accountability, experimentation, continuous learning, and sustainable high-quality work.

Canada 5w PTO

  • Build and manage a partner ecosystem, including agencies, affiliates, and e-commerce partners, across North America.
  • Own the full partnership lifecycle from prospecting and negotiation to onboarding and long-term growth.
  • Drive revenue through strategic collaborations, outbound efforts, and industry events.

Jobgether is a job platform that uses AI-powered matching to connect candidates with opportunities. They partner with companies to manage applications and hiring processes, aiming for efficiency and fairness.

US Unlimited PTO

  • Drive revenue through strategic partner channels and manage a portfolio of high-value partners.
  • Develop and execute partner strategies to improve retention, adoption, and growth.
  • Collaborate with internal teams to align partner priorities and create joint marketing programs.

This company operates in the technology and web development space, specializing in open-source platforms and partner ecosystems. With over 1,500 employees worldwide, it fosters a fully remote, collaborative, and flexible culture.

$108,780–$136,160/yr
Canada Unlimited PTO

  • Own the overall product marketing strategy, defining differentiated messaging and a clear company narrative for a B2B SaaS platform.
  • Lead and develop a team of Product Marketing Managers while establishing standards and processes for the function.
  • Translate complex technology, customer insights, and competitive intelligence into compelling go-to-market programs.

The company is a B2B SaaS platform that serves finance, procurement, and operations teams. It is a remote-first organization with a culture of flexibility and continuous learning, and it values innovative thinking and cross-functional collaboration.

$89,000–$122,000/yr
US

  • Own end-to-end go-to-market launches for new partners, from strategy through execution and optimization.
  • Develop joint messaging and marketing plans that communicate partnership value to multiple audiences.
  • Analyze performance across awareness, engagement, pipeline, and revenue to continuously improve programs.

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. The company serves nearly 100,000 customers, from Fortune 500 enterprises to small businesses, across a wide range of industries.

$88,400–$110,500/yr
Canada Unlimited PTO

  • Own the overall marketing and go-to-market strategy, connecting business and product priorities to measurable outcomes across pipeline, adoption, and revenue.
  • Lead product marketing across current and future offerings, developing positioning, messaging, value propositions, market research, competitive intelligence, and go-to-market plans.
  • Build and evolve the Payment Performance Management category narrative through market education, thought leadership, customer insights, and differentiated messaging.

Our partner is a fast-growing B2B technology company focused on transforming payment performance. They operate in a collaborative, inclusive environment with access to senior leadership and cross-functional teams.

$131,800–$337,500/yr
US Unlimited PTO 16w maternity 8w paternity

  • Define and own the global enterprise partner marketing strategy for Veeam’s Data & AI Security portfolio.
  • Build the global partner GTM playbook, translating enterprise priorities into scalable partner motions.
  • Partner with regional teams to identify, activate, and expand enterprise-capable partners.

Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide.

US Canada Unlimited PTO

  • Develop and execute go-to-market campaigns with channel partners including distributors, MSPs, resellers, and GSIs to drive pipeline and revenue.
  • Serve as marketing point of contact for assigned partners, supporting partner enablement and ensuring leads are tracked and routed correctly.
  • Report on campaign performance across marketing and revenue metrics, using data to refine future partner campaigns.

We are a global technology company that helps cloud-driven organizations leverage the cloud for business growth and innovation, combining data, technology, and human expertise. We serve over 4,000 customers worldwide and have a global remote team that values entrepreneurship, flexibility, and professional development.

$115,000–$145,000/yr
US Unlimited PTO

  • Lead the strategy and execution of integrated marketing programs to grow OpenSesame's indirect business.
  • Activate partner installed bases and prospects through co-marketing, account-based programs, and multi-channel campaigns.
  • Collaborate cross-functionally to connect partner priorities to scalable go-to-market programs and measurable outcomes.

OpenSesame is an AI-powered marketplace for workforce development courses. With over 2,000 companies, including 150+ Global 2000 firms, we foster a remote-first, inclusive culture.

Canada

  • Own demand generation strategy to drive qualified pipeline and revenue growth across paid media, SEO, AI search, and integrated campaigns.
  • Lead forecasting, funnel analysis, budget allocation, and performance optimization to maximize acquisition outcomes.
  • Build and coach a high-performing marketing team while collaborating cross-functionally with sales, revenue ops, and partnerships.

The company is a B2B SaaS organization focused on helping enterprises with technology governance and security. It operates with a fully remote team and emphasizes innovation, accountability, and employee well-being.

$110,000–$135,000/yr
US Unlimited PTO

  • Own the global partner marketing strategy and annual plan, aligned to partner business priorities.
  • Drive co-marketing campaigns with strategic partners, including content, webinars, events, and MDF programs.
  • Track pipeline, revenue, and ROI, and manage the partner marketing budget across NA and EMEA.

Outreach is the only complete agentic AI platform for revenue teams, infusing AI to automate workflows and free sellers. World leading enterprises like Databricks, SAP, Siemens, and Verizon use Outreach, and we are dedicated to building diverse teams.

$2,400–$3,400/mo
Mexico Unlimited PTO

  • Develop and execute marketing strategies to drive measurable business growth for US-based small businesses.
  • Manage campaigns across multiple channels, including email, paid ads, and content marketing.
  • Analyze performance data to recommend optimizations and report insights to clients.

My Marketer is a US-based agency that provides dedicated virtual Marketing Managers to small businesses. They offer ongoing training, coaching, and a supportive community to help marketers grow professionally.

US

  • Build and develop professional relationships with individuals interested in leadership and personal development opportunities.
  • Use digital marketing strategies and established systems to connect with prospective participants.
  • Manage communication, follow-up, and relationship development throughout the decision-making process.

The company offers leadership and personal development programs. It is a global organization operating in over 120 countries with a culture of growth and community support.

$80,000–$180,000/yr
EMEA Unlimited PTO 16w maternity 16w paternity

  • Build and own Remote’s global referral partner motion, managing hundreds of high-impact referral partners across verticals like accounting, tax, legal, HR, and payroll.
  • Define and execute referral partner strategy, including segmentation, incentives, enablement, and co-selling motions to drive consistent, high-quality pipeline generation.
  • Collaborate cross-functionally with Sales, RevOps, Legal, Finance, Product, Marketing, and Support to optimize partner performance, enablement, and long-term retention.

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease, enabling businesses of all sizes to recruit, pay, and manage international teams. With a globally distributed team across 6 continents, Remote fosters an asynchronous, innovative, and inclusive culture focused on building the best-in-class HR platform.

$252,050–$425,300/yr
Western Europe North America Unlimited PTO 16w maternity 16w paternity

  • Own commercial outcomes for strategic embedded partners and drive $10M+ annual bookings.
  • Lead senior partner relationships and executive engagement to ensure partnership health.
  • Build and execute partner account plans and enable partners to sell Remote products independently.

Remote provides a platform for managing global employment, recruitment, and payment. With a fully remote team across six continents, Remote fosters a culture of innovation, async work, and inclusivity.

$180,000–$320,000/yr
US Unlimited PTO

  • Cultivate strong relationships with partners to drive revenue growth and achieve channel sales targets.
  • Manage the full partner lifecycle, including onboarding, QBRs, adoption, and retention, while monitoring partner health.
  • Collaborate cross-functionally with Customer Success, Product, and Engineering to align on business objectives and refine engagement scope.

Enformion is a data intelligence and AI-powered identity verification platform that delivers fraud prevention, risk management, and seamless onboarding solutions. With over 40 years of data coverage on 98% of the US population and 150+ enterprise customers, the company is fast-growing and emphasizes innovation and trust.