Source Job

Global

  • Plan, manage, and optimize Google Ads (Paid Search) campaigns for B2B lead generation across international markets.
  • Own keyword strategy, bidding, and search intent optimization while collaborating with Creative and Growth teams.
  • Analyze campaign performance, experiment with emerging platforms, and provide actionable recommendations to improve acquisition efficiency.

Google Ads Paid Search Performance Marketing Analytics

20 jobs similar to Paid Search Specialist (Google Ads | B2B Lead Generation)

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LATAM

  • Manage and optimize Google Ads campaigns with a focus on Search to improve CPA, ROAS, and conversion rates.
  • Build performance reports, work directly with clients, and manage multiple accounts simultaneously.
  • Identify optimization opportunities and run testing strategies including A/B testing and keyword optimization.

Solvo Global is a company that provides remote staffing solutions, connecting talent with international opportunities. They have an international team and offer growth opportunities in a performance-driven environment.

Europe

  • Running and optimizing paid campaigns across Google Search, Meta Ads, and LinkedIn Ads.
  • Analyzing performance data (CTR, CPC, CPA, ROAS, CVR) to make data-driven optimization decisions.
  • Collaborating with design and content teams to create ad creatives and landing pages that convert.

Platform Engineering is home to the world's largest community of platform engineers. With over 35,000 participants annually at events like PlatformCon, they foster a collaborative, inclusive culture with a fully remote team across Europe.

LATAM Europe 2w PTO

  • Manage and optimize paid search and social media campaigns for automotive dealership clients across Google Ads and Meta Ads platforms.
  • Conduct daily account audits and performance reporting, using data to drive higher ROI and lower cost per conversion.
  • Collaborate with cross-functional teams including SEOs, designers, and developers to implement experiments and ongoing campaign improvements.

Veta Virtual is an award-winning, fully remote digital marketing agency specializing in the automotive vertical, recognized as Best Large SEO Agency and winner of Best Low Budget PPC Campaign at the 2024 US Search Awards. The agency fosters a collaborative, high-performance culture where testing, learning, and pushing boundaries are part of daily operations.

Canada

  • Execute day-to-day campaigns across paid digital channels including paid search, paid social, display, and programmatic retargeting.
  • Manage and optimise budget allocation across paid channels to support pipeline contribution, cost per lead, and return on ad spend.
  • Support organic social media activity across LinkedIn and other platforms, contributing to a content calendar in partnership with content and brand teams.

Mitratech is a proven global technology partner for corporate legal, compliance, risk, and HR teams. The company fosters a proactive, collaborative, and committed culture, seeking individuals passionate about ownership, transparency, continuous improvement, and delivering exceptional client experiences.

Asia Southeast Asia

  • Own Google Ads and Microsoft Ads end-to-end, including account structure, bidding, and creative testing.
  • Drive cost efficiency and profitable scale, balancing CAC and volume against unit-economics targets.
  • Build and lead our paid social program (Meta first) with disciplined testing and clear success criteria.

Jobscan empowers job seekers to land more interviews with AI. Founded in 2014 as a 100% self-funded, profitable startup, it has helped millions globally and recently transformed into an AI-first company.

UK Unlimited PTO 12w maternity 12w paternity

  • Own the execution, optimization, and scaling of paid acquisition campaigns across Google Ads and Apple Search Ads.
  • Design, execute, and analyze A/B tests to maximize campaign performance and improve conversion funnels.
  • Manage substantial advertising budgets and build performance dashboards with actionable insights.

The company operates a digital platform focused on scaling customer acquisition through data-driven marketing campaigns. It fosters a remote-first, growth-oriented culture with a collaborative and innovative team environment.

US

  • Plan, build, and manage campaigns across Search, Local Services Ads, Performance Max, Demand Gen, YouTube to hit client goals.
  • Own ongoing campaign optimizations including keywords, bids, audiences, ad copy, and targeting with analytical rigor.
  • Translate performance data into clear insights for clients and internal teams through reports and documentation.

Location3 is a fully remote digital marketing agency founded in 1999, helping enterprise and multi-location brands through data-driven marketing. The team of over 50 employees fosters a culture of collaboration, learning, and connection, supported by remote-first flexibility and virtual events.

US

  • Own strategy and execution for 3-5 accounts across Google Ads and Microsoft Ads, ranging from $1K to $40K monthly spend.
  • Produce weekly per-account performance write-ups and monthly client-ready summaries with direct client communication.
  • Work end-to-end on campaigns including Smart Bidding, Performance Max, search term mining, and cross-platform reconciliation.

Full Funnel Growth is a remote performance marketing agency specializing in paid search for medical aesthetics, eCommerce, regulated retail, and B2B SaaS. They operate as a small, AI-native team where strategy and execution are handled by the same person, emphasizing precision and direct client ownership.

US

  • Lead paid search strategy and execution across a portfolio of clients to meet performance targets.
  • Develop and implement optimization strategies using bid management platforms like SA360.
  • Own paid search contributions to client roadmaps, testing plans, and business reviews.

DEPT is a Growth Invention company that helps ambitious brands grow faster through technology and marketing. With over 4,000 specialists, the company fosters a collaborative culture centered on curiosity, teamwork, and impact.

Global

  • Own and scale paid acquisition across Meta, Google, Amazon, and other relevant channels.
  • Manage advertising budgets and optimize CAC, ROAS, and overall marketing efficiency.
  • Manage external agencies and marketing partners, evaluating performance and sourcing new vendors when needed.

We create gadgets for people who value technical excellence and exploration. We are a growing company that encourages a flexible work format and provides all necessary equipment for comfortable working.

Global 7w PTO

  • Own strategy, execution, and optimization of paid advertising campaigns for 4-7 B2B SaaS clients.
  • Analyze complex data to create persuasive reports and act as a trusted advisor for C-level executives.
  • Manage budgets, forecasts, and onboarding to ensure seamless alignment with client KPIs and quarterly targets.

Powered by Search is a global, remote-first consultancy making B2B SaaS companies unstoppable through proven marketing methodologies. The team operates across 8+ countries in North America, Europe, and Asia Pacific, with a strong culture built on core values and a 5/5 Glassdoor rating.

South America

  • Lead and scale paid acquisition for Host Growth across multiple channels.
  • Optimize campaigns to hit CPA, CAC, ROAS, and volume targets while balancing efficiency.
  • Design and lead A/B testing strategies for targeting, creative, bidding, and channel mix.

PadSplit is a marketplace that helps solve the affordable housing crisis by connecting hosts with tenants. It is a mission-driven company with a collaborative culture, seeking a performance marketer to scale host acquisition.

Global

  • Manage and optimize Google and Meta Ads campaigns across search, display, and paid social.
  • Implement conversion tracking using GA4, GTM, and Meta CAPI.
  • Analyze performance data to improve ROAS, CPA, and overall efficiency.

Assist World provides virtual assistant and sales support services to businesses. They are a fully remote team with a results-driven culture.

US

  • Lead Rula's paid search program to exceed patient starts targets using AI-first, data-driven optimizations.
  • Manage large budgets (over $1M per month) and collaborate closely with Analytics and Finance.
  • Communicate channel performance and strategies clearly to leadership, including the executive team.

Rula offers evidence-based, compassionate mental healthcare to treat the whole person. It is a remote-first company with employees across most U.S. states, promoting diversity and inclusion.

US Unlimited PTO

  • Own Google Ads and Microsoft Ads end to end, including account structure, campaigns, bidding strategies, and creative testing.
  • Drive cost efficiency and profitable scale, balancing CAC and volume against clear unit-economics targets.
  • Stand up and lead our paid social program (Meta first) with disciplined testing and clear success criteria.

Jobscan empowers job seekers to land more interviews using AI, helping millions in over 100 countries since 2014. This 100% self-funded, 11-year-old startup has achieved consistent profitability and rapid growth, recently transforming into an AI-first company.

Europe 6w PTO

  • Lead the full campaign lifecycle across paid channels like Google, Meta, and LinkedIn, from strategy to ongoing optimization.
  • Manage a team of 4 specialists in events, content, geo-targeting, and marketing automation, fostering their growth.
  • Drive a seven-figure advertising budget, analyze performance data, and present insights to senior management.

Xentral is building an ERP platform that helps B2B and e-commerce companies automate their processes and reduce manual work. They are an established tech startup with major investors like Sequoia Capital, operating across Europe with a multicultural team of 32 nationalities and a remote-first culture.

Canada 3w PTO

  • Owns full-funnel paid media execution across demand generation programs to drive qualified traffic and Marketing Qualified Leads.
  • Manages end-to-end campaign builds, QA, and tracking for channels including Google Ads, LinkedIn, and Microsoft Advertising.
  • Monitors MQL-focused KPIs, designs A/B tests, and optimizes campaigns to maximize ROI and pipeline acceleration.

IDC is a global provider of trusted technology intelligence, equipping business and technology leaders with evidence to make confident decisions. With over 1,000 analysts worldwide, IDC fosters a collaborative culture that values rigor, integrity, and shared success.

Global

  • Own Dash0's demand generation strategy across paid channels, managing budget allocation and setting targets
  • Manage the paid marketing agency, review performance, and optimize campaigns for qualified pipeline
  • Own demand gen reporting and analytics including CAC, CPL, and channel ROI to guide budget decisions

Dash0 is an OpenTelemetry-native observability platform that eliminates vendor lock-in with transparent pricing and cost control. The company is backed by top-tier investors including Balderton Capital, Accel and Cherry Ventures, led by an experienced founding team, and is in a massive growth phase after its Series B.

US

  • Lead paid search strategy across Google Ads and Microsoft Advertising for commerce-driven clients, with a focus on Shopping and Performance Max.
  • Own feed optimization as a core discipline, including auditing, restructuring, and improving product feeds to maximize coverage and ROAS.
  • Set the measurement framework and mentor a team of search specialists, ensuring high-quality execution and client trust.

Monks is a global, digital-first, data-driven marketing and technology services company and the unitary operating brand of S4 Capital plc. With a diverse and inclusive culture, it combines marketing and technology services to help brands connect with culture in real time.

Europe

  • Lead, mentor, and develop a team of User Acquisition Managers, ensuring high performance and continuous growth.
  • Own the planning, execution, and optimization of paid acquisition campaigns across channels such as Google, Meta, X/Twitter, and emerging platforms.
  • Define user acquisition strategy and identify new growth opportunities across products and markets.

MCR Media Group is an international performance-driven company specializing in online IQ tests, brain training platforms, personality assessments, and digital subscription products. They reach millions of users globally through performance marketing and continuously invest in scaling profitable products and markets.