Support Twilio’s next chapter, driving awareness and adoption of our Platform and new builder experiences as we work backwards from our customers' needs. You will blend your understanding of developer needs with a passion for crafting compelling stories that drive adoption of Twilio’s Platform, collaborating closely with cross-functional teams to shape product roadmaps, lead strategic launches, and develop impactful messaging.
As the first dedicated Product Marketer, you'll play a pivotal role in shaping the product's narrative, positioning, and market presence, bridging the gap between the product's capabilities and the market's needs, ensuring that the solutions are effectively communicated and adopted by the target audience.
As a Senior Product Marketer, you serve as the voice of the buyer for Rithum’s Brands and Retailer Marketing Solutions. You will drive the work responsible for developing effective positioning, messaging, differentiation and related content, impactful marketing and sales content, and market intelligence, and drive insight-based enablement across internal teams. You will own, develop and execute major product launches, working closely with sales, revenue management, product, marketing and client success to drive business growth, positive client outcomes, and achieve financial goals.
Responsible for ensuring internal and external audiences understand our products, their uses, and their value/ROI. Acts as the product evangelist, organizing product launches. Knows competitors, including their current and future plans. Understands buyers, their buying decisions, and backs strategic insights with market evidence to develop positioning and messaging.
Contribute to the OTC and Prime product vision and roadmap by partnering with cross-functional teams. The role involves driving the go-to-market strategy for new product and feature launches and evaluating the performance and positioning of existing products to identify areas of opportunity, crafting compelling product positioning, messaging, and packaging strategies. Additionally, it includes leading the creation and delivery of sales enablement materials and messaging strategies and supporting Kraken’s ecosystem growth.
The Senior Product Marketing Manager will drive growth in the UK market, focusing on successful product launches, widespread adoption, and clear positioning for UK buyers. You'll lead the go-to-market for Payroll, drive cross-sell strategies for paid add-ons, tailor messaging for the UK market, and provide sales enablement. You will also gather insights from the field to inform product and go-to-market strategy.
In this role, you’ll partner closely with Product Management, Engineering, and Sales to define and articulate SEI’s value to modern software development organizations and play a critical part in positioning how AI is reshaping engineering operations and driving measurable impact for technology leaders. You will craft compelling messaging and positioning that clearly articulates SEI’s unique value, especially its use of AI to power engineering insights and automation.
Develop a deep understanding of our target customers, developing customer profiles and establish personas that guide messaging and marketing activities, creating messaging and content to explain highly technical features & concepts to a breadth of personas with various technical aptitude levels, working alongside demand generation and communications teams to develop plans that drive awareness and product engagement. The Product Marketing Manager will be data-driven and analytical.
Lead strategic product marketing initiatives across XAM and AI. Operate at the intersection of innovation, strategy, and market leadership. Define category leadership in XAM, articulate the platform vision, and shape how 1Password brings AI-powered experiences to market. Serve as a thought partner to product and marketing leaders, while owning narrative development, go-to-market planning, competitive differentiation, and strategic messaging across teams.
The Senior Product Marketing Manager will develop engaging stories and effective sales materials for Knak, working with Marketing, Product, and Sales teams to understand client needs and craft strategic messaging and content to drive business growth, support sales, and boost product use among customers.