Source Job

Global

  • Own end-to-end GTM strategic planning covering territory design, segmentation, target planning, and capacity planning.
  • Build a single source of truth for planning data across HubSpot, BigQuery, and Hex.
  • Translate company priorities into field actions and partner with Sales Leadership on coverage models.

HubSpot BigQuery SQL GTM Strategy Sales Operations

20 jobs similar to Go-To-Market Strategic Planning Lead

Jobs ranked by similarity.

US

  • Lead end-to-end GTM planning system including strategy, forecasting, and performance management.
  • Define performance measurement frameworks and deliver decision-ready analytics to GTM leadership.
  • Oversee GTM data strategy and governance, ensuring scalable and trusted data foundations.

Articulate is the leading SaaS provider of creator platforms for online workplace training. It has over 118,000 customers including all Fortune 100 companies and is recognized as one of Inc. Magazine's Best Workplaces.

$128,560–$188,900/yr
US

  • Lead global target-setting cycles and present data-backed growth proposals to senior leadership.
  • Develop and refine customer segmentation models and extract actionable insights from large datasets.
  • Collaborate with Sales, Finance, Product, Systems, and HR to build dashboards tracking planning outcomes.

Twilio is a communications platform serving hundreds of thousands of businesses and millions of developers worldwide. It is remote-first, with a culture of connection, global inclusion, and diverse teams making a global impact.

US

  • Lead annual and quarterly GTM planning cycles, including territory and quota planning, forecasting, and capacity modeling.
  • Establish the GTM operating cadence, business reviews, and performance reporting across revenue teams.
  • Partner with finance and people operations to design incentive compensation plans and executive dashboards.

Keeper Security is a cybersecurity software company providing zero-knowledge and zero-trust security solutions, trusted by thousands of organizations and millions of people worldwide. It is one of the fastest-growing cybersecurity companies, recognized for innovation in the Gartner Magic Quadrant for Privileged Access Management, and offers a collaborative, mission-driven culture.

$20,000–$32,000/yr
India 5w PTO

  • Data: Make our CRM the single source of truth for every target account, building automated pipelines that pull data from multiple sources.
  • Pipeline generation: Build signal-based outbound, inbound scoring and routing, and alerts that tell the right rep which account to call.
  • Sales automation: Build AI tools and agents that take repetitive work off our AEs, from research to proposals to CRM updates.

Secfix automates security compliance for SMBs and mid-market companies in Europe, getting them compliant with ISO 27001, GDPR, TISAX and SOC 2. We’re a fast-growing team of 36 people, backed by a $12M Series A from Alstin Capital, Neosfer (Commerzbank) and Bayern Capital.

$140,000–$167,500/yr
US Unlimited PTO 18w maternity 12w paternity

  • Architect the martech stack and data model across HubSpot, Salesforce, Clay, Hightouch, and BigQuery.
  • Design reusable plays, lead lifecycle/routing, and automated hand-offs with Growth, ABM, and BDR.
  • Own scoring, intent, enrichment systems, and set the AI standard with agent-driven workflows.

Chainguard provides hardened, secure, and production-ready builds of open source software, helping organizations build faster, stay compliant, and eliminate risk. They are a venture-backed company with Fortune 500 customers and a remote-first culture focused on customer obsession, intentional action, and trust.

Europe

  • Own early customer implementations and build working GTM systems from ambiguous business problems.
  • Connect GrowthBricks to customers' existing GTM stacks using CRMs, APIs, and automation platforms.
  • Identify repeatable patterns across customers and turn them into reusable product capabilities.

JetBrains creates intelligent software development tools for developers and teams. With over 15 million users and 300,000 companies, we foster an open and inclusive workplace.

Canada Unlimited PTO

  • Own go-to-market operations for field teams, including segmenting customers and managing legal and pricing operations.
  • Manage Affirm's AI contract dashboard to help field teams understand legal and pricing eligibility.
  • Build tools, playbooks, and performance analyses to support product launches and flag risks early.

Affirm is a financial technology company that offers transparent, predictable pay-over-time solutions. It is a public company with a remote-first culture, emphasizing care, transparency, and flexibility.

$86,400–$129,600/yr
Europe Unlimited PTO

  • Own the full funnel from signups to qualified pipeline, reporting weekly and acting on it.
  • Define high intent with RevOps and sales, building scoring, routing, and alerts for rapid follow-up.
  • Ship public demos, teardowns, and build-in-public posts weekly, partnering with engineers and content.

Tinybird helps developers and data teams build real-time data products using SQL and low-latency APIs. They are a fast-growing, remote-first company with a transparent and collaborative culture.

$135,000–$160,000/yr
US

  • Own the end-to-end data journey for prospects, from signal to conversion, routing, and deal outcome.
  • Build automations and AI-powered tools to speed up lead response and sharpen lead scoring.
  • Maintain data hygiene and reliability as prospects move from marketing into sales.

Serif Health is a healthcare technology company focused on making healthcare navigation clearer and more accessible through data-driven tools. They are a growing team that values innovation and close partnership, with a new GTM function being built from scratch.

$146,000–$230,000/yr
US Unlimited PTO

  • Define and drive a multi-year analytics strategy for technical customer-facing teams, including a maturity model and roadmap.
  • Act as a thought leader on scaling information in an AI-first world, shaping semantic layers and governed metrics.
  • Consolidate dashboards, define official metrics, and partner with leaders across Sales, Solutions Engineering, and Data.

Cloudflare runs one of the world's largest networks, protecting and accelerating internet applications for millions of websites. We value builders with AI-native curiosity and a culture of iteration, sharing improvements across the team to lift everyone up.

US

  • Drive global sales performance and revenue growth for the Teamwork Collection in Mid-Market, owning strategic execution across Atlassian's largest customer and seller segment.
  • Design and implement the global operating plan, building repeatable sales plays and partnering with Sales Leadership, SDR, Channel, Demand Generation, Product, and Marketing to maximize pipeline creation and deal velocity.
  • Scale field readiness and seller onboarding to equip core account executives with the skills to position modern collaboration solutions without relying on specialist overlays.

Atlassian is a software company that builds collaboration and productivity tools for teams worldwide. With a global workforce and a culture that values flexibility, diversity, and the unique contributions of every employee, the company is committed to unleashing the potential of every team.

Global Unlimited PTO

  • Own the global field marketing strategy across US, EMEA, and APAC, driving sourced and influenced pipeline.
  • Lead three regional field marketers, build repeatable playbooks, and manage budgets, ROI, and vendor relationships.
  • Grow executive communities like GRC Hub and Secure Circle, and embed field plays into the ABM motion.

Sprinto is an autonomous trust platform that centralizes compliance, security, risk management, and AI governance requirements across frameworks, vendors, and customers. Founded in 2020 and backed by Accel, Elevation, and Blume Ventures, Sprinto is trusted by over 4,000 organizations and operates as a 100% remote team.

$204,500–$330,700/yr
US

  • Own the vision, strategy, architecture, and roadmap for all GTM systems across Sales, Marketing, and Customer Success.
  • Rebuild the GTM data foundation with scalable account hierarchies, routing, enrichment, and governance standards.
  • Lead a team of senior systems experts and deliver reliable, simplified tooling and automation across the revenue lifecycle.

LaunchDarkly is a feature management platform that helps developers release software safely and gradually. The company values high trust and transparency, fostering a humble, collaborative, and inclusive team culture.

US Unlimited PTO

  • Own end-to-end go-to-market operations for field teams, managing legal and pricing eligibility for strategic initiatives.
  • Build and maintain tools and playbooks, including an AI contract dashboard, to enable field execution.
  • Analyze adoption and performance data to identify risks and turn cross-functional inputs into actionable processes.

Affirm provides a clear, predictable way for consumers to pay over time, with no hidden fees or surprises. It is a remote-first fintech company that values transparency, care, and flexibility in its culture.

Europe

  • Own and administer HubSpot CRM, ensuring data quality and setting up integrations with tools like Make, GA4, and website forms.
  • Build automated GTM workflows and AI-assisted processes for lead enrichment, scoring, and event follow-ups.
  • Define lifecycle stages, lead routing, and attribution tracking to provide reliable pipeline visibility and reporting.

Kubermatic develops enterprise-grade Kubernetes software and services to automate cloud-native operations across multiple infrastructures. As a technology startup and top contributor to the Kubernetes project, they offer a dynamic environment with opportunities for personal growth.

Global

  • Define Marketing's strategy and annual plan aligned with commercial targets by geography.
  • Own Marketing's contribution to pipeline, brand, and budget across US and LATAM.
  • Lead and develop a senior team of specialists, embedding AI into daily workflows and decision-making.

Muttdata is a dynamic startup building Big Data and AI systems, including machine learning for demand planning, data engineering, and generative AI for e-commerce. It's a remote-first culture of data nerds and open team players who take ownership and keep a positive mindset.

US

  • Partner with Sales leadership to drive operational execution.
  • Build AI-driven workflows and scalable sales processes.
  • Translate complex data into insights for senior stakeholders.

Brightwheel provides a modern platform for early education, trusted by millions of educators and families. It is a Cloud 100 company with a distributed, customer-focused team across US time zones.

North America

  • You own the entire GTM Engine program, managing milestones and handoffs across teams.
  • You drive decisions through ambiguity and prepare clear reviews for leadership.
  • You build the operating system including planning cycles, dashboards, and automation.

Mercury provides a financial stack for businesses, including banking, payments, and credit products. Their go-to-market organization has over 200 employees focused on customer acquisition and product adoption, with a culture of structured thinking and direct action.

$188,000–$271,000/yr
US

  • Define and execute the GTM analytics roadmap, modernizing reporting and establishing consistent metrics.
  • Build trusted self-service analytics for people and AI, turning insights into business action.
  • Shape data models and set standards for analytics products, partnering across teams.

We empower physical operations with tools for safety, productivity, and profitability. We serve nearly 100,000 customers and are a low-ego, collaborative team.

$113,400–$170,000/yr
US 3w PTO

  • Own technical discovery and demos, surfacing integration risks early
  • Scope APIs and CRMs, then drive implementation through go-live
  • Partner with sales and post-sales to ensure successful onboardings

We are a small, ambitious team building AI that transforms how service businesses grow. We move fast, value speed, ownership, and impact, and care about great engineering and each other.