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US

  • Own net-new and expansion pipeline targets across inbound, outbound, and product-led growth motions.
  • Diagnose funnel performance, identify bottlenecks, and implement measurable improvements.
  • Partner closely with Sales, Product, and RevOps to align strategy, execution, and outcomes.

Demand Generation Growth Marketing B2B Marketing Funnel Metrics Executive Communication

20 jobs similar to Director of Demand Generation

Jobs ranked by similarity.

$203,000–$230,000/yr

  • Build and lead the overall demand generation and growth marketing strategy, across enterprise and self-serve segments.
  • Own MQLs: direct and execute integrated, multi-channel campaigns that incorporate product positioning and audience insights.
  • Partner with leadership across Marketing, Sales, and RevOps to drive alignment on funnel KPIs.

Descript is building a simple, intuitive, fully-powered editing tool for video and audio — an editing tool built for the age of AI.

$161,700–$222,400/yr
US

Design, lead, and optimize the top of the funnel to generate qualified demand at scale. Manage significant budgets and lead a team focused on delivering measurable results. Balance creativity, experimentation, and operational rigor to drive reach, efficiency, and impact.

Trajector specializes in medical evidence services that become the compass our clients rely on while navigating the intricate terrain of disability benefits.

  • Set quarterly campaign strategy across Deel’s product lines and buyer segments.
  • Own campaign strategy, spend allocation, and performance optimization
  • Translate solution, product and segment briefs into integrated, multi-channel campaign plans with clear SRL, SQO, and pipeline targets.

Deel is the all-in-one payroll and HR platform for global teams, aiming to unlock global opportunities. A globally distributed company with 7,000 employees across 100+ countries, Deel fosters a connected and dynamic culture that drives continuous learning and innovation.

$146,000–$228,000/yr
US

  • Build and own the enterprise pipeline marketing engine.
  • Design and execute programs, partnering with sales teams.
  • Convert in-market signals into qualified sales conversations.

Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes.

US Canada

  • Own the strategy and execution of ABM programs for a focused list of strategic accounts.
  • Build integrated, multi-channel campaigns to drive awareness, engagement, and pipeline.
  • Partner closely with Sales and Customer Success on coordinated plays that support expansion, upsell, and renewal motions.

Overstory is using AI and advanced satellite imagery to pinpoint and prioritize vegetation risks. Their team spans the Americas and Europe, with 100 employees committed to climate action, and the belief that technology should be a force for good.

  • Build and execute integrated demand generation programs spanning SEO, content, email, lifecycle entry points, webinars, and events.
  • Own the full content strategy for CPS and Appraisal, ensuring alignment with product launches, state expansions, and BU revenue priorities.
  • Provide strategic direction and day-to-day leadership for the SEO Analyst to ensure keyword strategy, site optimization, and organic acquisition efforts directly support the demand generation roadmap.

Colibri is one of the pioneers of online professional education, introducing some of the first web-based professional education courses in 2001.

US

  • Lead and improve teams responsible for generating qualified sales pipeline.
  • Own the strategy and performance of pipeline generation engine.
  • Partner with VP of Global Direct Sales, Marketing, and Revenue Operations to align demand generation and sales development strategy.

Articulate Global, LLC, is the leading SaaS provider of creator platforms for online workplace training that was founded by Adam Schwartz in 2002.

Latin America

The Demand Generation Manager is the architect of Proper AI’s inbound and paid pipeline engine. This role involves planning, executing, and optimizing campaigns that generate qualified pipeline from paid channels, retargeting, landing pages, and nurture flows. The manager will partner closely with Sales, SDRs, RevOps, and Finance to drive predictable growth, reduce CAC, and improve payback time.

Proper is a quickly growing startup that values your skills, voice, and happiness.

$120,000–$200,000/yr

  • Own the full sales cycle from lead to close.
  • Build and maintain your pipeline to consistently hit revenue targets.
  • Educate customers on how GrowthX fits into their Growth strategy.

GrowthX is building the modern growth engine for marketing teams and has grown from concept to eight-figure annual revenue since launching in 2024.

Global Unlimited PTO

  • Plan, organise, and execute full-funnel demand generation programs that convert awareness into qualified demand.
  • Collaborate with the wider team to produce and promote program assets to generate high-quality leads and convert them into pipeline.
  • Analyse program specific marketing data, report weekly on activity performance, and develop new activities based on results to increase effectiveness.

Paddle offers digital product companies a different approach to their payment infrastructure as a Merchant of Record. They are backed by investors including KKR, FTV Capital, Kindred, Notion, and 83North and serve over 5000 software sellers in 245 territories globally.

$120,000–$130,000/yr
US

  • Build and execute strategic demand programs to raise ICP engagement and meeting creation.
  • Own pipeline creation targets and influence goals aligned to quarterly and annual revenue objectives.
  • Partner with Sales, BDRs, and Product teams to maintain a unified revenue approach.

QAD is a world-class SaaS company focused on solving real-world problems in manufacturing and the supply chain. They offer a collaborative culture of smart, hard-working people and prioritize idea-sharing, growth, and opportunity.

US

Shape early-funnel strategy, refine segmentation and messaging. Create content and programs that help employers understand the value of partnering with Rula. Collaborate closely with Sales, RevOps, and other partners to increase pipeline contribution and improve conversion across the funnel.

Rula is dedicated to treating the whole person, not just the symptoms, and aims to create a world where mental health is embraced as an integral part of overall well-being.

US

  • Lead growth marketing efforts to enhance the customer acquisition experience.
  • Develop and implement innovative strategies that drive pipeline generation and increase revenue.
  • Assess market trends and derive insights to inform marketing initiatives.

Jobgether is a platform that connects job seekers with companies. They utilize AI-powered matching to ensure applications are reviewed quickly and fairly, and then shared with partner companies.

North America South America

  • Develop and implement outbound campaigns tied to intent signals and lifecycle marketing programs.
  • Plan, launch, and scale paid search and social campaigns to deliver measurable growth.
  • Measure, analyze, and report on campaign performance, using insights to iterate and improve results.

Canals is a fully remote, profitable startup transforming the industrial supply chain ($10T industry) with AI.

US Unlimited PTO

  • Develop and execute marketing strategies to increase penetration in the healthcare provider segment.
  • Create integrated, multi-channel campaigns to meet pipeline and revenue goals, working closely with sales and marketing teams.
  • Collaborate with product marketing to build personalized assets tailored to specific accounts and personas.

Freshpaint helps healthcare marketers promote access to care and safeguard patient privacy at the same time through a data governance layer to make web analytics tools HIPAA-compliant.

$120,000–$150,000/yr
US EMEA Unlimited PTO

  • Own the global demand generation strategy and operating cadence, aligning targets, ICP, segments, and personas across regions.
  • Plan and execute regional paid campaigns across LinkedIn and Google Ads, including audience strategy, creative testing, and conversion rate optimization by market.
  • Lead email marketing and nurturing programs, building regional journeys (global + localized variations) and improving MQL→SQL→pipeline conversion rates.

Traackr is a global SaaS technology company providing a data-driven influencer marketing platform. Their customers range from some of the world’s largest companies to digitally native indie brands. At Traackr, they have a kind, driven, and respectful team, operating on a culture of mutual respect.

$45,900–$154,950/yr
US Unlimited PTO 11w maternity

  • Lead the strategy and execution of integrated marketing programs for the US Small and Medium Business (SMB) segment and sales teams.
  • Partner closely with SMB sales leaders, demand generation teams, partner marketing, and product marketing.
  • Drive pipeline growth, accelerate deals, and deepen customer engagement specifically within the SMB market.

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease, making it possible for businesses to recruit global teams.

US

Lead the marketing function for a high-growth, science-driven organization. Build and scale a demand engine that drives awareness, engagement, and high-quality opportunities. Translate scientific insights into compelling value propositions and commercial impact.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

$144,942–$170,000/yr

  • Develop and execute integrated demand generation campaigns across multiple channels.
  • Partner with content marketing and product marketing to leverage thought leadership.
  • Analyze campaign performance, deliver actionable insights, and continuously test and iterate.

Virta Health is on a mission to reverse metabolic disease in one billion people through innovations in technology, personalized nutrition, and virtual care delivery.

$100,000–$130,000/yr
US

You will define and execute integrated campaigns that engage corporate sustainability leaders, climate investors, and ecosystem partners. This role requires a strong account-based mindset to design campaigns for priority prospects. Through digital programs, content-driven outreach, and events, you will generate qualified pipelines and deepen engagement across early-stage opportunities.

Terraformation’s mission is to restore the world’s forests to reverse climate change and support thriving communities.