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$35–$45/hr
US

  • Own and scale customer lifecycle marketing strategy, creating personalized email and SMS experiences to improve engagement and retention.
  • Develop automated flows, manage advanced segmentation, and conduct testing and optimization of campaigns.
  • Analyze performance metrics, build reporting frameworks, and ensure compliance with email and SMS marketing regulations.

Klaviyo Email Marketing SMS Marketing Segmentation Copywriting

20 jobs similar to Lifecycle Marketing Manager

Jobs ranked by similarity.

Global

  • Design, build, and optimize automated customer journeys across email and SMS to drive appointments, retention, and reactivation.
  • Own the lifecycle marketing strategy and calendar, balancing promotional, educational, seasonal, and retention-focused campaigns.
  • Analyze performance data and run A/B tests to continuously improve campaign performance and revenue impact.

Barkbus is the nation's premier mobile dog grooming company, taking a Silicon Valley startup approach to disrupt the pet grooming industry. They are a collaborative, high-quality team of dog-lovers that solves problems with thoughtfulness, empathy, and speed, and are the fastest-growing pet health & wellness startup in the country.

$75,000–$85,000/yr
US

  • Manage monthly email and SMS campaigns from briefing to execution, coordinating with internal teams and agency partners.
  • Monitor and optimize automated journeys, analyze performance data, and deliver weekly and monthly insights.
  • Partner with creative and brand teams to develop channel-specific content and ensure campaign accuracy through QA processes.

Nutrafol is a pioneering hair wellness company that creates clinically tested products for hair growth using a patented blend of natural ingredients. They are a growing company committed to individuality and innovation, with a culture focused on helping people grow into the best version of themselves.

Global

  • Own the end-to-end lifecycle strategy and email/SMS execution from activation to retention and win-back.
  • Develop segmentation frameworks and manage tailored journeys for distinct audiences (parents and adults).
  • Build analytics dashboards, run testing cadences, and direct the lifecycle agency relationship to optimize performance.

Tiny Health advances lifelong health through precision microbiome science using shotgun metagenomics and AI. Founded in 2020, the company is built by microbiome scientists and physicians and is trusted by families and health practitioners worldwide.

$78,000–$95,000/yr
US Unlimited PTO

  • Manage and grow lifecycle marketing programs for a portfolio of clients across email, SMS, push, and other owned channels.
  • Build and optimize automated campaigns, including welcome, nurture, cart abandonment, and win-back programs.
  • Lead client reporting, performance reviews, and strategic recommendations using lifecycle KPIs and analytics.

Wpromote is a digital marketing agency focused on driving growth through data-driven strategies. Recognized as a Best Place to Work by Ad Age and Glassdoor and Adweek's Fastest Growing Digital Agency, the company fosters an inclusive culture with a strong emphasis on work-life balance and employee support.

US

  • Lead lifecycle marketing strategy across email, SMS, and loyalty programs to drive retention and lifetime value.
  • Develop customer segmentation and personalization strategies to improve targeting and campaign performance.
  • Monitor KPIs, conduct A/B tests, and communicate insights to executive team to optimize retention efforts.

ARMRA is a health and wellness company founded by Dr. Sarah Rahal, offering colostrum supplements with 400+ bioactive nutrients to restore cellular health. The company is a mission-driven team of builders, resilient and direct, seeking individuals who take ownership and thrive on challenges.

$98,000–$132,000/yr
US Unlimited PTO

  • Develop and execute strategic campaigns to increase marketplace customer retention and grow bookings through email, SMS, push notifications, and on-site messaging.
  • Design and optimize customer onboarding flows that accelerate adoption for new customers.
  • Analyze data from various sources to drive actionable insights and improve campaign effectiveness.

ezCater is the #1 food tech platform for workplaces in the US, enabling organizations to order food from over 125,000 restaurants. The company fosters a high-performing, collaborative culture with a focus on work/life harmony and innovation.

US

  • Own the lifecycle engine for multi-channel programs across cold and warm email, in-app messaging, SMS, and automation platforms.
  • Build nurture and conversion programs that move users from first touch to expansion.
  • Manage automation infrastructure including Customer.io, Claude, N8N to drive segmentation, behavioral triggers, lead scoring, and campaign logic.

Seamless.AI provides the world's first real-time B2B search engine to help sales teams maximize revenue. It is one of Ohio's fastest-growing companies with a diverse and inclusive workplace.

US Unlimited PTO

  • Drive user retention and engagement through lifecycle marketing strategies across email, push, and in-app channels.
  • Leverage data and analytics to segment audiences, personalize content, and optimize campaigns with rigorous A/B testing.
  • Own the end-to-end campaign production workflow and partner cross-functionally to scale high-performing lifecycle programs.

Calm is a leading consumer mental health company on a mission to support everyone on every step of their mental health journey. With over 180 million downloads and supporting over 3,500 organizations, Calm has been recognized as a TIME100 Most Influential Company.

Global Unlimited PTO

  • Own lifecycle strategy, infrastructure, and best practices across email, SMS, push, and in-app.
  • Run experimentation and analyze lifecycle metrics to drive insights and action.
  • Lead and mentor the lifecycle management team while managing stakeholders across data, product, and engineering.

Super.com helps maximize lives for customers and employees through financial and travel products. It is a fast-paced, high-growth tech company that values career progression and learning.

India

  • Own campaign email content including subject lines, headers, and CTAs across major marketing moments.
  • Manage lifecycle email programs such as welcome series, post-purchase nurture, and re-engagement flows.
  • Monitor deliverability metrics and maintain effective email performance through A/B testing and data analysis.

Fresh Prints is a custom apparel and merchandise company that sells personalized products. They have a strong emphasis on culture and long-term employee contributions, offering benefits like a paid sabbatical.

$70,000–$90,000/yr
US Unlimited PTO

  • Execute lifecycle marketing campaigns across email, SMS, and push with high attention to detail and accuracy.
  • Manage CRM platform builds, QA, scheduling, and deployment of end-to-end campaigns.
  • Collaborate cross-functionally to optimize customer journeys and improve marketing performance.

Jobgether is an AI-powered job matching platform that connects candidates with hiring companies. They operate remotely and focus on using technology to streamline recruitment.

$58,747–$77,105/yr
Canada 4w PTO

  • Design customer journeys across the full lifecycle, from acquisition to retention, and optimize campaigns through A/B testing and performance analysis.
  • Build and maintain workflows in HubSpot, partnering with Product, Growth, Design, and Data teams to launch personalized customer experiences.
  • Monitor lifecycle metrics and identify opportunities to improve engagement, conversion, retention, and lifetime value as PolicyMe expands.

PolicyMe is Canada's leading digital insurance solution, offering straightforward and affordable financial protection for families. Founded by insurance experts and technology entrepreneurs, the company has grown exponentially since 2018, selling over $10 billion in coverage and operating with a remote-first culture.

$136,000–$160,000/yr
US 16w maternity 16w paternity

  • Architect and own the full consumer lifecycle roadmap, from pre-purchase nurture to post-purchase engagement.
  • Lead lifecycle go-to-market for new program launches, owning communications plans from pre-launch through ongoing retention.
  • Build and operate automated flows in Braze across email, SMS, push, and in-app channels, including complex segmentation and personalization.

Maven is the world's largest virtual clinic for women and families, offering digital programs for fertility, maternity, parenting, and menopause. With over 2,000 employer clients and recognition as a top workplace, Maven has raised over $425 million from leading investors.

8w paternity

  • Design onboarding journeys that turn new signups into engaged users by optimizing messaging and timing.
  • Build retention and referral programs to deepen usage among active users and drive word of mouth.
  • Run continuous A/B testing and use AI to automate segmentation, copy iteration, and personalization.

Joko helps consumers shop smarter by providing cashback, coupons, price alerts, and carbon tracking. It is a tech company and certified B Corp with over 105 employees across Paris, Barcelona, and New York, serving more than 6 million users.

Europe Unlimited PTO

  • Own the experimentation roadmap for email marketing growth, running A/B tests across subject lines, body copy, CTAs, and lifecycle messaging to maximize conversion and retention.
  • Analyze email performance and user behavior to identify growth opportunities, write clear testing hypotheses, and partner with the email team on implementation.
  • Perform ongoing market and competitor research to generate new experiment ideas, maintain a backlog of growth experiments, and document learnings.

Ruby Labs is a leading tech company that creates and operates innovative consumer products across health, education, and entertainment. It is a fast-growing team with a culture that values ambition, drive, and high performance.

US

  • Execute email campaigns across a defined client set: brief, build, QA, schedule, and post-send review in Klaviyo.
  • Build and maintain automated flows (welcome, abandoned cart, post-purchase) and run A/B tests on subject lines, layout, and send time.
  • Manage deliverability hygiene, segmentation, and accurate campaign reporting with exact figures and flagged data gaps.

Full Funnel Growth is a remote performance marketing agency specializing in retention marketing for high-growth eCommerce brands, running email, SMS, and pop-ups across Klaviyo, BigCommerce, and Shopify. The agency operates AI-natively with a lean, focused team that values precision and accountability in every deliverable.

Global Unlimited PTO

  • You will own the end-to-end email marketing strategy and execution for a fast-growing social casino platform.
  • You will manage daily broadcast campaigns across a deeply segmented user base of 10M+ contacts.
  • You will analyze campaign performance weekly and run A/B tests to optimize conversion and revenue.

We are a leading tech company that creates and operates innovative consumer products across health, education, and entertainment. We are a fast-paced, ambitious team that values drive and impact.

$80,000–$100,000/yr
US

  • Execute in-service and post-service marketing strategies to drive retention, engagement, and revenue.
  • Maintain key journey maps and optimize programs driving various engagement KPIs.
  • Develop, execute, and refine multi-channel retention marketing campaigns across company-wide touchpoints.

AIP Publishing is a leading publisher of the physical sciences, accelerating scientific discovery while reimagining the future of scholarly publishing. As a not-for-profit subsidiary of the American Institute of Physics, they foster a collaborative culture that maximizes individual contributions and encourages an environment where everyone feels comfortable and seen.

Global

  • Assist in shaping lifecycle marketing strategies to boost user activation and retention.
  • Develop and execute CRM campaigns including email, app push notifications, and product interfaces.
  • Analyze user data and campaigns to derive insights for future initiatives.

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. Trusted by 300+ million people in 100+ countries, we offer a diverse portfolio of digital-asset products and a flat, user-centric global organization.

$65,000–$75,000/yr
Global

  • Support strategy and execution of email and SMS programs across client accounts, owning campaign briefing, production, QA, and performance reporting.
  • Write and traffic email and SMS briefs, coordinating with internal teams and clients to keep schedule on track.
  • Build, QA, and deploy campaigns and flows within Klaviyo and other ESPs, implementing dynamic content and personalization.

Lunar Solar Group is a high-impact advertising agency that collaborates with consumer-focused brands to identify growth opportunities and implement disruptive marketing strategies. They are a globally recognized growth consultancy with a fast-moving, highly collaborative team of senior strategists, creatives, and technologists.