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$120,000–$135,000/yr
US

  • Own strategy and optimization of email and direct mail programs, the highest-volume enrollment channels.
  • Drive performance through segmentation, personalization, creative testing, and sequencing.
  • Design and run structured experiments, analyze the funnel, and develop recommendations for optimizations.

Email Marketing Segmentation A/B Testing Data Analysis

20 jobs similar to Senior Marketing Manager

Jobs ranked by similarity.

US Unlimited PTO

  • Drive user retention and engagement through lifecycle marketing strategies across email, push, and in-app channels.
  • Leverage data and analytics to segment audiences, personalize content, and optimize campaigns with rigorous A/B testing.
  • Own the end-to-end campaign production workflow and partner cross-functionally to scale high-performing lifecycle programs.

Calm is a leading consumer mental health company on a mission to support everyone on every step of their mental health journey. With over 180 million downloads and supporting over 3,500 organizations, Calm has been recognized as a TIME100 Most Influential Company.

US 4w PTO

  • Own and evolve the email marketing program end-to-end, leveraging a customer data platform for advanced segmentation and automation.
  • Lead audience segment buildout within the CDP, collaborating with data teams to manage traits, events, and identity resolution.
  • Drive omni-channel strategy aligning direct mail with digital campaigns, and spearhead AI adoption for send-time optimization and predictive analytics.

Continued is a leader in EdTech, empowering professionals and enhancing careers through innovative learning solutions. We are a fast-paced, nimble team of 100% virtual employees, certified as a great workplace and ranked in Fortune's Best Workplaces for 2025, with a tight-knit culture driven by curiosity and collaboration.

Global Unlimited PTO

  • You will own the end-to-end email marketing strategy and execution for a fast-growing social casino platform.
  • You will manage daily broadcast campaigns across a deeply segmented user base of 10M+ contacts.
  • You will analyze campaign performance weekly and run A/B tests to optimize conversion and revenue.

We are a leading tech company that creates and operates innovative consumer products across health, education, and entertainment. We are a fast-paced, ambitious team that values drive and impact.

Global

  • Own the full-funnel architecture, designing end-to-end campaigns from paid acquisition to challenge sign-up.
  • Lead creative quality control on hooks, angles, and performance copy to ensure every ad lands.
  • Drive performance and ROI by tracking metrics daily and shifting budget based on hard data.

HIGHER! is a new business branch of Crypto Banter on a mission to help people change their lives through dopamine-fueled challenges across crypto, AI, trading & beyond. As a new vertical, we are in the early stages and scaling rapidly, building a community of achievers who level up together.

$80,000–$100,000/yr
US

  • Execute in-service and post-service marketing strategies to drive retention, engagement, and revenue.
  • Maintain key journey maps and optimize programs driving various engagement KPIs.
  • Develop, execute, and refine multi-channel retention marketing campaigns across company-wide touchpoints.

AIP Publishing is a leading publisher of the physical sciences, accelerating scientific discovery while reimagining the future of scholarly publishing. As a not-for-profit subsidiary of the American Institute of Physics, they foster a collaborative culture that maximizes individual contributions and encourages an environment where everyone feels comfortable and seen.

$75,000–$100,000/yr
US

  • Own the lead lifecycle from marketing-accepted lead to demo requested, designing nurture programs and ABM strategies for both high-velocity and enterprise motions.
  • Manage the MAL-to-Demo-Requested conversion rate as the primary metric, collaborating with sales and revenue operations on scoring, routing, and friction removal.
  • Partner with segment owners, content, product marketing, and sales to orchestrate coordinated multi-channel account plays and continuously test and optimize performance.

PerfectServe is a leading provider of clinical communication and physician scheduling solutions for healthcare organizations. With 400+ employees and over $100 million in annual revenue, the company fosters a collaborative team culture focused on innovation and customer delight.

$140,000–$180,000/yr
United States

  • Lead creative on enterprise engagements by partnering with customers' lifecycle and marketing teams to accelerate adoption of the Agentic Marketing Platform.
  • Set the creative bar by producing on-brand email creative that turns curiosity into conviction and proves what's possible with AI.
  • Drive performance through A/B tests and iterate on creative based on results, building the playbook for AI-driven email campaigns.

Hightouch is an Agentic Marketing Platform powered by a Composable CDP that enables marketing teams to build and ship end-to-end campaigns using data and AI. Founded in 2019 and headquartered in San Francisco, the company is ambitious and impact-driven, valuing humility, kindness, and compassion.

Canada Central America South America

  • Own the execution of email marketing campaigns from planning through deployment, QA, testing, reporting, and optimization.
  • Create high-quality written content for blogs, SEO, and social media aligned with brand messaging and campaign goals.
  • Analyze campaign performance, conduct A/B testing, and translate insights into actionable recommendations to improve future results.

Toptal is a global network of top talent in business, design, and technology that enables companies to scale their teams on-demand. With over $200 million in annual revenue and a fully remote workforce, Toptal combines virtual team elements with a support structure that encourages innovation, social interaction, and fun.

US

  • Execute email campaigns across a defined client set: brief, build, QA, schedule, and post-send review in Klaviyo.
  • Build and maintain automated flows (welcome, abandoned cart, post-purchase) and run A/B tests on subject lines, layout, and send time.
  • Manage deliverability hygiene, segmentation, and accurate campaign reporting with exact figures and flagged data gaps.

Full Funnel Growth is a remote performance marketing agency specializing in retention marketing for high-growth eCommerce brands, running email, SMS, and pop-ups across Klaviyo, BigCommerce, and Shopify. The agency operates AI-natively with a lean, focused team that values precision and accountability in every deliverable.

$78,000–$95,000/yr
US Unlimited PTO

  • Manage and grow lifecycle marketing programs for a portfolio of clients across email, SMS, push, and other owned channels.
  • Build and optimize automated campaigns, including welcome, nurture, cart abandonment, and win-back programs.
  • Lead client reporting, performance reviews, and strategic recommendations using lifecycle KPIs and analytics.

Wpromote is a digital marketing agency focused on driving growth through data-driven strategies. Recognized as a Best Place to Work by Ad Age and Glassdoor and Adweek's Fastest Growing Digital Agency, the company fosters an inclusive culture with a strong emphasis on work-life balance and employee support.

$98,000–$132,000/yr
US Unlimited PTO

  • Develop and execute strategic campaigns to increase marketplace customer retention and grow bookings through email, SMS, push notifications, and on-site messaging.
  • Design and optimize customer onboarding flows that accelerate adoption for new customers.
  • Analyze data from various sources to drive actionable insights and improve campaign effectiveness.

ezCater is the #1 food tech platform for workplaces in the US, enabling organizations to order food from over 125,000 restaurants. The company fosters a high-performing, collaborative culture with a focus on work/life harmony and innovation.

$140,000–$180,000/yr
North America Unlimited PTO

  • Lead integrated marketing programs across priority industries, spanning paid acquisition and lifecycle marketing.
  • Utilize AI agents and data fluency to optimize campaigns and drive pipeline revenue.
  • Collaborate cross-functionally with sales, product marketing, and customer success teams.

WordPress VIP is the world's leading enterprise content management platform, helping leading companies like Meta, Salesforce, and Disney create innovative digital experiences. We are a distributed company with over 1500 employees globally, fostering a culture of collaboration and innovation.

US

  • Own Landing Page Optimization (LPO) strategy, execution, and experimentation across paid acquisition and campaign experiences.
  • Build, launch, and QA landing pages using Prismic and CMS tools, partnering with Paid Media and Growth teams.
  • Analyze experiment results and conversion data to drive continuous improvement in first visit bookings and patient acquisition.

Midi Health is transforming healthcare for women in midlife by building a modern, virtual care platform for perimenopause, menopause, and other midlife health needs. As one of the fastest-growing healthcare companies in the country, they are scaling rapidly and investing heavily in digital experiences to help women discover, trust, and access care.

$85,000–$115,000/yr
US Unlimited PTO

  • Build and execute prospect-focused lifecycle campaigns across email, SMS, and push in Iterable.
  • Own day-to-day execution of key prospect moments including lead nurture and trial conversion programs.
  • Monitor funnel performance and report on prospect metrics to support A/B testing and optimization.

Dutch is transforming veterinary care by making expert treatment accessible anytime, anywhere through seamless virtual visits. Backed by world-class investors and comprised of experienced startup founders, the team is scaling a compassionate pet care platform.

Global

  • Design and execute growth and lifecycle strategies using data and automation to optimize acquisition, activation, retention, and monetization.
  • Use generative AI and automation to scale content production, personalization, and data analysis, integrating new AI use cases into marketing workflows.
  • Translate complex features into simple, resonant messages, build launch playbooks, and act as the user's voice inside the product team.

CloudWalk is a global payments and technology company building the future of financial infrastructure. It's a fast-moving, AI-driven company with products reaching millions of people, expanding into finance, intelligence, and human behavior.

Europe Unlimited PTO

  • Own the experimentation roadmap for email marketing growth, running A/B tests across subject lines, body copy, CTAs, and lifecycle messaging to maximize conversion and retention.
  • Analyze email performance and user behavior to identify growth opportunities, write clear testing hypotheses, and partner with the email team on implementation.
  • Perform ongoing market and competitor research to generate new experiment ideas, maintain a backlog of growth experiments, and document learnings.

Ruby Labs is a leading tech company that creates and operates innovative consumer products across health, education, and entertainment. It is a fast-growing team with a culture that values ambition, drive, and high performance.

$143,000–$169,000/yr
United States 4w PTO

  • Own the upper-funnel global DTC experience across homepage, category pages, and campaigns to drive conversion and revenue.
  • Define and execute a product roadmap balancing customer experiences with measurable impact on conversion, AOV, and revenue.
  • Lead a rigorous experimentation program, translating learnings into roadmap priorities and iterative improvements.

Oura empowers people to own their inner potential through award-winning products that provide insights into readiness, activity, and sleep quality. The company has helped millions of people understand and improve their health, fostering a collaborative culture focused on employee well-being.

12w maternity 12w paternity

  • Refresh content and design of automated email and SMS campaigns to improve engagement and conversion.
  • Code responsive HTML emails for major clients like Gmail, Outlook, and Apple Mail.
  • Optimize campaigns against metrics like click rate, open rate, and conversion rate using segmentation and targeting.

Probably Genetic is a data platform that helps drug developers and patient advocacy groups diagnose and treat patients with severe, complex diseases. We are a lean, tight-knit team of ambitious problem solvers united by a patient-focused mission, backed by top investors like Khosla and Y Combinator.

North America Unlimited PTO

  • Own conversion optimization and content gating strategy across ServiceNow.com to drive full-funnel growth.
  • Lead experimentation and personalization efforts using AI and testing methodologies to improve lead generation and user experience.
  • Collaborate with cross-functional teams including Demand Generation, Product Marketing, and Customer Marketing to align web experiences with business goals.

ServiceNow is a global market leader providing AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500. With a culture of innovation and flexibility, the company offers a distributed work environment and focuses on making the world work better for everyone.

India

  • Own campaign email content including subject lines, headers, and CTAs across major marketing moments.
  • Manage lifecycle email programs such as welcome series, post-purchase nurture, and re-engagement flows.
  • Monitor deliverability metrics and maintain effective email performance through A/B testing and data analysis.

Fresh Prints is a custom apparel and merchandise company that sells personalized products. They have a strong emphasis on culture and long-term employee contributions, offering benefits like a paid sabbatical.