Design and execute structured A/B and multivariate tests across email, SMS, and in-app channels to improve lifecycle KPIs like no-show rates and retention.
Analyze funnel performance, diagnose segment-level variation, and translate findings into data-backed improvements.
Partner with Data, Engineering, and Operations to integrate AI and machine learning signals into lifecycle triggers and journeys.
Own the end-to-end Lifecycle strategy across email, SMS, and call scripting to drive customer engagement and conversion.
Build sophisticated segmentation and personalization strategies using behavior, lead source, and lifecycle stage.
Lead a high-performing team, partner cross-functionally, and ensure compliance and operational excellence.
Caribou is a fintech company that helps Americans refinance auto loans to save money, pairing them with community banks and credit unions. It is backed by major investors like QED Investors and Goldman Sachs, and led by industry leaders from technology, automotive, and finance.
Architect and own the full consumer lifecycle roadmap from pre-purchase to post-purchase and clinical journeys.
Lead lifecycle go-to-market for new program launches, owning the full communications plan.
Build and operate automated flows in Braze across email, SMS, push, and in-app channels.
Maven Clinic is the world's largest virtual clinic for women and families, making healthcare work for all. They partner with over 2,300 employers and health plans, have raised over $425 million, and are recognized as a TIME100 Most Influential Company and Fortune Best Place to Work.
Own growth product strategy, focusing on the Start-to-Visit funnel.
Build a rigorous A/B testing and experimentation practice.
Expand scope to retention, LTV, referrals, and growth loops.
Talkiatry is transforming mental health care by making high-quality psychiatry more accessible, human, and sustainable for patients and clinicians. We are the largest dedicated psychiatry practice in the U.S., with 750+ psychiatrists and 250+ therapists.
Own the execution and optimization of lifecycle marketing programs across email and other channels.
Build audience segments based on behavior, lifecycle stage, and engagement to deliver targeted campaigns.
Analyze campaign performance and run A/B tests to improve messaging, segmentation, and conversion.
Runway builds AI to simulate the world through merging art and science. The team consists of creative, open-minded, caring, and ambitious people determined to change the world.
Own lifecycle communications for existing users end to end, including strategy, sequencing, copy, and execution across email, SMS, and push.
Partner with feature PMs on lifecycle and in-app promotion plans for new initiatives, while owning a subset of features directly.
Measure impact on conversion, funnel drop off, and revenue attribution for every flow, using data to prioritize next steps.
Bold.org is a student fintech platform fighting student debt, operating at the intersection of fintech, education, philanthropy, and rewards. We're a team of dozens serving millions of students, focused on profitability and long-term retention.
Own lifecycle marketing initiatives that drive activation, engagement, retention, and growth across the Labs experience.
Design and execute growth experiments across lifecycle channels, continuously improving conversion, engagement, and customer outcomes.
Partner closely with Product and cross-functional teams to develop messaging, positioning, and go-to-market strategies for new features and launches.
Fullscript is a health technology company that provides a platform for practitioners to access clinical insights, lab interpretations, and patient analytics. With over 125,000 practitioners and 10 million patients, the company focuses on making care smarter and more human through collaborative teamwork.
Set the strategy and operating cadence for Lifecycle Marketing, aligning Email Marketing and Customer Marketing around a shared view of the customer journey.
Manage, coach, and develop the individual contributors who own Email Marketing and Customer Marketing, including goal-setting and career growth.
Own the email channel strategy in Iterable, including segmentation, personalization, and testing roadmap.
SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. With over 25 years of experience, the company is trusted by millions and fosters a culture of curiosity, inclusion, and hybrid work.
Design and run customer lifecycle programs across onboarding, adoption, renewal, and expansion, using AI and agentic workflows to surface risks and expansion signals.
Lead a team and partner with Customer Success leadership to own renewal forecasting, data analysis, and digital CS strategy that drives retention and growth.
Analyze data, identify gaps, and implement process improvements with a builder's mindset, ensuring consistency and measurable impact.
Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. The company infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions, and serves world leading enterprise organizations including Databricks, SAP, Siemens, and Verizon.
You will own the test-and-learn infrastructure that optimizes patient outreach across SMS, phone, mail, and email, using rigorous A/B testing and agentic AI solutions.
You will collaborate with analytics and business partners to define success metrics, build APIs, and create feedback loops for QA teams to ensure experiment reliability.
You will manage high-velocity experimentation cycles, translating data-driven insights into measurable improvements in enrollment, activation, and retention.
Aledade is a public benefit corporation that empowers independent primary care practices to thrive in value-based care. Founded in 2014, it has become the largest network of independent primary care in the country, fostering a collaborative and remote-first culture.
Partner with marketing, product, and business development teams to integrate customer performance insights into user and partner acquisition strategies
Lead the design, execution, and analysis of A/B experiments on new and existing features to inform product and business strategies
Identify opportunities to automate manual processes and optimize operational efficiency
Jerry.ai is building the first super app to make car ownership affordable and accessible, covering insurance, buying, selling, repairs, and more. With over 5 million customers, $240 million in funding, and a team of 225 across 6 countries, Jerry offers a talent-dense, data-driven culture focused on growth and innovation.
Lead new lifecycle experiences for emerging health journeys by partnering with cross-functional teams from concept through post-launch.
Maintain and optimize lifecycle engagement programs end-to-end, including strategy, audience segmentation, and performance analysis.
Drive member engagement and retention through data-driven analysis, hypothesis testing, and experimentation.
Carrot is the leading global fertility and family care platform, providing intelligent care orchestration to support millions of members across 195 countries. The company is a high-growth, mission-driven organization recognized as a defining force in healthcare innovation, with a collaborative and inclusive culture.
Design and analyze incrementality tests to quantify lift on pricing and availability.
Evaluate channel performance across regions to inform future strategy.
Analyze audience, lever, and segment performance to drive meaningful impact.
The company operates a platform for high-profile, globally recognized experiences. The culture is detail-oriented and high-stakes, with a focus on flawless execution.
Manage lifecycle campaigns from strategy to analysis, including segmentation, flow design, and reporting.
Own the customer journey map and design A/B testing programs for engagement and revenue optimization.
Collaborate across marketing teams, communicate results to stakeholders, and ensure flawless campaign execution.
Willow is a telehealth company specializing in personalized, responsible cosmetic weight loss care, combining medical expertise with a patient-centered approach. They are a diverse, global team with a fun and casual work environment.
Partner with marketing, product, and business development teams to integrate customer performance insights into growth strategies
Lead the design, execution, and analysis of A/B experiments to inform product and business decisions
Define and test levers to drive profitable and scalable user acquisition and partnership growth
Jerry.ai is building the first super app to make car ownership affordable and accessible. With over 5M customers and 225 employees across 6 countries, the company is profitable since 2024 and has a deeply data-driven culture.
Owns the evolution of Talkiatry's data stack and data enablement strategy, including third-party integrations and AI capabilities.
Leads cross-functional product initiatives across Engineering, Operations, Marketing, and Finance to deliver scalable data solutions.
Balances day-to-day execution with long-term strategic vision to improve data quality, self-serve analytics, and metric governance.
Talkiatry is transforming mental health care by making high-quality psychiatry more accessible, human, and sustainable. It is the largest dedicated psychiatry practice in the U.S. with over 750 psychiatrists and 250 therapists, driven by a mission to redefine behavioral healthcare with compassion and innovation.
Own lifecycle marketing across all customer touchpoints.
Design personalized journeys and manage end-to-end campaigns.
Run A/B tests and collaborate with cross-functional teams.
The partner company builds innovative digital products used by millions worldwide, focusing on customer engagement strategies. It is a fast-paced, remote-first team that values innovation, ownership, and continuous learning.
Own analytical strategy for the end-to-end marketing funnel, including activation and retention, partnering with Marketing, Product, and Clinical Operations.
Lead experimentation and causal inference programs, design attribution frameworks, and manage member lifecycle models using dbt, SQL, and Python.
Serve as executive-facing owner of funnel performance narrative, coaching a small team while staying heavily hands-on.
Foodsmart is the leading Foodcare platform in the U.S., combining personalized nutrition care, behavior change tools, and food benefits to improve health outcomes and lower costs. With over 3 million members and backed by a $200 million investment from TPG's Rise Fund, they foster a flat, fast-moving, AI-native culture guided by values like Customer First and One Team.
Collaborate with cross-functional teams to enhance the Lyra platform and serve provider and client needs.
Become an expert in diverse data sources, building pipelines and applying clinical logic to raw data.
Extract actionable insights, develop predictive and generative models, and support product iterations with rigorous evaluation frameworks.
Lyra Health is a leading provider of evidence-based mental health care, serving over 20 million people globally. The company has delivered more than 15 million sessions of mental health care and published over 35 peer-reviewed studies, with a culture focused on innovation and clinical effectiveness.
Own product strategy and execution for the Marketing Agent domain, from discovery to launch and optimization.
Transform campaign management into an intelligent system using AI and automation for email and SMS.
Lead measurement, diner data, and activation to drive engagement and revenue for restaurants.
This company builds AI-powered digital marketing products that help independent restaurants create, launch, and optimize campaigns. It fosters a high-autonomy, transparent, and inclusive culture with a focus on practical outcomes for business owners.
Design and scale multi-channel lifecycle programmes across SMS, WhatsApp, push, and in-app messaging to drive retention, repayment, and upsell.
Own retention economics and CLV growth through rigorous experiments and behavioral trigger-based systems.
Work across 4 African markets with proprietary data from millions of customers and a unique distribution model.
M-KOPA is a fintech company that creates financial inclusion for the traditionally excluded through a fair, customer-centric financing model. With over 10 million customers and 30,000+ field agents across Africa, it is recognized as one of the world's most influential companies and Africa's fastest-growing.