Own the execution and optimization of lifecycle marketing programs across email and other channels.
Build audience segments based on behavior, lifecycle stage, and engagement to deliver targeted campaigns.
Analyze campaign performance and run A/B tests to improve messaging, segmentation, and conversion.
Runway builds AI to simulate the world through merging art and science. The team consists of creative, open-minded, caring, and ambitious people determined to change the world.
Set the strategy and operating cadence for Lifecycle Marketing, aligning Email Marketing and Customer Marketing around a shared view of the customer journey.
Manage, coach, and develop the individual contributors who own Email Marketing and Customer Marketing, including goal-setting and career growth.
Own the email channel strategy in Iterable, including segmentation, personalization, and testing roadmap.
SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. With over 25 years of experience, the company is trusted by millions and fosters a culture of curiosity, inclusion, and hybrid work.
Design and execute structured A/B and multivariate tests across email, SMS, and in-app channels to improve lifecycle KPIs like no-show rates and retention.
Analyze funnel performance, diagnose segment-level variation, and translate findings into data-backed improvements.
Partner with Data, Engineering, and Operations to integrate AI and machine learning signals into lifecycle triggers and journeys.
Talkiatry is transforming mental health care by making high-quality psychiatry more accessible, human, and sustainable for both patients and clinicians. It is the largest dedicated psychiatry practice in the U.S., with 750+ psychiatrists, 250+ therapists, and over two million patient visits, driven by a mission to solve complex problems with compassion and innovation.
Architect and own the full consumer lifecycle roadmap from pre-purchase to post-purchase and clinical journeys.
Lead lifecycle go-to-market for new program launches, owning the full communications plan.
Build and operate automated flows in Braze across email, SMS, push, and in-app channels.
Maven Clinic is the world's largest virtual clinic for women and families, making healthcare work for all. They partner with over 2,300 employers and health plans, have raised over $425 million, and are recognized as a TIME100 Most Influential Company and Fortune Best Place to Work.
Own lifecycle marketing initiatives that drive activation, engagement, retention, and growth across the Labs experience.
Design and execute growth experiments across lifecycle channels, continuously improving conversion, engagement, and customer outcomes.
Partner closely with Product and cross-functional teams to develop messaging, positioning, and go-to-market strategies for new features and launches.
Fullscript is a health technology company that provides a platform for practitioners to access clinical insights, lab interpretations, and patient analytics. With over 125,000 practitioners and 10 million patients, the company focuses on making care smarter and more human through collaborative teamwork.
Manage lifecycle campaigns from strategy to analysis, including segmentation, flow design, and reporting.
Own the customer journey map and design A/B testing programs for engagement and revenue optimization.
Collaborate across marketing teams, communicate results to stakeholders, and ensure flawless campaign execution.
Willow is a telehealth company specializing in personalized, responsible cosmetic weight loss care, combining medical expertise with a patient-centered approach. They are a diverse, global team with a fun and casual work environment.
Own lifecycle communications for existing users end to end, including strategy, sequencing, copy, and execution across email, SMS, and push.
Partner with feature PMs on lifecycle and in-app promotion plans for new initiatives, while owning a subset of features directly.
Measure impact on conversion, funnel drop off, and revenue attribution for every flow, using data to prioritize next steps.
Bold.org is a student fintech platform fighting student debt, operating at the intersection of fintech, education, philanthropy, and rewards. We're a team of dozens serving millions of students, focused on profitability and long-term retention.
Build and own a sophisticated lifecycle marketing engine that moves prospective students from inquiry through enrollment and beyond.
Drive measurable improvements in conversion rates across inquiry-to-application and application-to-enrollment stages.
Lead segmentation, personalization, and experimentation using behavioral, demographic, and funnel-stage data.
Our partner is a mission-driven education organization focused on accessible, affordable, and high-quality online education. They offer a remote-first, inclusive, and supportive workplace culture centered on belonging, diversity, professional development, and employee well-being.
Own segmentation strategy and audience builds for email, MMS, push, and lifecycle campaigns.
Deploy and QA CRM communications ensuring accuracy, compliance, and optimal performance.
Support loyalty program relaunch and optimize lifecycle journeys for customer growth.
TerrAscend is a cannabis company operating in the US and Canada. They focus on customer engagement and retention through marketing programs, with a size and culture that values cross-functional collaboration.
Own lifecycle marketing across all customer touchpoints.
Design personalized journeys and manage end-to-end campaigns.
Run A/B tests and collaborate with cross-functional teams.
The partner company builds innovative digital products used by millions worldwide, focusing on customer engagement strategies. It is a fast-paced, remote-first team that values innovation, ownership, and continuous learning.
Lead the build of Directive's Lifecycle Marketing practice as a player-coach, shaping strategy, delivery, and growth.
Architect and execute lifecycle strategies across eCommerce and Service/SaaS clients, from acquisition to expansion.
Own client relationships, mentor team members, and contribute to sales, scoping, and practice development.
Directive Consulting is a B2B performance marketing agency that delivers real revenue through its Customer Generation methodology. They are a remote-first, fast-paced company with a culture that values bold thinking and challenging the status quo.
Own email lifecycle marketing, campaigns, and Klaviyo flows to drive retention.
Optimize segmentation, SMS via Postscript, and subscription growth.
Support affiliate, influencer, and creative marketing with AI tools.
Scale Army is a recruitment and staffing firm that pairs remote professionals with growing U.S.-based companies. They are a remote-first team dedicated to supporting DTC and e-commerce marketing teams with skilled contractors.
Design and run customer lifecycle programs across onboarding, adoption, renewal, and expansion, using AI and agentic workflows to surface risks and expansion signals.
Lead a team and partner with Customer Success leadership to own renewal forecasting, data analysis, and digital CS strategy that drives retention and growth.
Analyze data, identify gaps, and implement process improvements with a builder's mindset, ensuring consistency and measurable impact.
Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. The company infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions, and serves world leading enterprise organizations including Databricks, SAP, Siemens, and Verizon.
Set strategic vision for global campaign structure, operations, and execution.
Design and execute end-to-end campaigns engaging and converting prospective buyers.
Manage global team and budget, driving AI-driven enablement and scalable playbooks.
Twilio delivers innovative communications solutions to hundreds of thousands of businesses and empowers millions of developers worldwide. It is a remote-first company with a strong culture of connection and global inclusion.
Plan and execute the promotional calendar across email and SMS in partnership with teams.
LumiMeds is a fast-growing U.S.-based telehealth startup focused on weight management and long-term metabolic health. As an early-stage company, we move quickly, operate with limited layers, and expect high ownership from every team member.
Lead new lifecycle experiences for emerging health journeys by partnering with cross-functional teams from concept through post-launch.
Maintain and optimize lifecycle engagement programs end-to-end, including strategy, audience segmentation, and performance analysis.
Drive member engagement and retention through data-driven analysis, hypothesis testing, and experimentation.
Carrot is the leading global fertility and family care platform, providing intelligent care orchestration to support millions of members across 195 countries. The company is a high-growth, mission-driven organization recognized as a defining force in healthcare innovation, with a collaborative and inclusive culture.
Own lifecycle marketing strategy and execution across email, SMS, and other channels to drive retention and subscriber growth.
Partner with data, product, creative, and CX teams to design and implement a rigorous test-and-learn agenda focused on key retention metrics.
Act as the go-to subject matter expert on lifecycle programs, ensuring every touchpoint from onboarding to loyalty is optimized and on-brand.
Bobbie is a US-based manufacturer of European-style organic infant formula, committed to clean ingredients and feeding confidence. The company advocates for paid federal parental leave and formula equity, fostering an activist culture of inclusion and bold action.
Own and evolve lead/contact lifecycle management, including stage definitions, scoring, and routing rules.
Oversee marketing technology stack (Salesforce, Marketo, Bizible) and implement new tools to improve efficiency.
Reimagine tracking and attribution frameworks to ensure accurate data capture and actionable insights.
Fleetio is a modern software platform that helps thousands of organizations worldwide manage their fleet operations. They are a Series D company with $450M in funding, and they foster a culture of remote work and innovation.
Own the lifecycle messaging platform (Iterable) and onsite data capture (Digioh) to build and scale email programs across brands.
Ensure data quality, deliverability, and email authentication, while monitoring inbox placement and resolving issues.
Drive growth through analytics, testing, and optimization, partnering with brand teams to align platform standards with strategy.
Clearlink builds a centralized Lifecycle Marketing function to power email programs across its portfolio of brands. Since 2001, the company has focused on growth and fostering an inclusive, forward-thinking community that values learning, ownership, and respect.