Source Job

$130,000–$160,000/yr
US

  • Own lifecycle marketing strategy end-to-end for Flex's product suite, including acquisition, onboarding, retention, and win-back.
  • Draft and own lifecycle messaging and copy directly, using AI tools, and partner with Product, Legal, and Compliance for approval.
  • Build and own Braze infrastructure, design Segment-to-Braze data pipelines, and develop measurement frameworks for lifecycle performance.

Braze CRM Lifecycle Marketing Data Analytics

20 jobs similar to Lifecycle Marketing Operations Manager

Jobs ranked by similarity.

$136,000–$160,000/yr
US 16w maternity 16w paternity

  • Architect and own the full consumer lifecycle roadmap, from pre-purchase nurture to post-purchase engagement.
  • Lead lifecycle go-to-market for new program launches, owning communications plans from pre-launch through ongoing retention.
  • Build and operate automated flows in Braze across email, SMS, push, and in-app channels, including complex segmentation and personalization.

Maven is the world's largest virtual clinic for women and families, offering digital programs for fertility, maternity, parenting, and menopause. With over 2,000 employer clients and recognition as a top workplace, Maven has raised over $425 million from leading investors.

US

  • Own the lifecycle engine for multi-channel programs across cold and warm email, in-app messaging, SMS, and automation platforms.
  • Build nurture and conversion programs that move users from first touch to expansion.
  • Manage automation infrastructure including Customer.io, Claude, N8N to drive segmentation, behavioral triggers, lead scoring, and campaign logic.

Seamless.AI provides the world's first real-time B2B search engine to help sales teams maximize revenue. It is one of Ohio's fastest-growing companies with a diverse and inclusive workplace.

$143,650–$169,000/yr
United States 4w PTO

  • Serve as the strategic technical and operational anchor of our global lifecycle program, designing scalable foundations for experimentation, personalization, and multi-channel measurement.
  • Define and own the technical roadmap for lifecycle tooling (e.g., Braze), ensuring data stability, governance, and cross-functional collaboration with Marketing, Data Engineering, and Analytics.
  • Operationalize A/B and multivariate tests end to end, collaborate on personalization experiments, and own reporting for journey health and experiment status.

Our mission at Oura is to empower every person to own their inner potential through award-winning products that provide insights into sleep, health, and wellness. As a quickly growing company, we ensure our team members have what they need to do their best work, both in and out of the office.

8w paternity

  • Design onboarding journeys that turn new signups into engaged users by optimizing messaging and timing.
  • Build retention and referral programs to deepen usage among active users and drive word of mouth.
  • Run continuous A/B testing and use AI to automate segmentation, copy iteration, and personalization.

Joko helps consumers shop smarter by providing cashback, coupons, price alerts, and carbon tracking. It is a tech company and certified B Corp with over 105 employees across Paris, Barcelona, and New York, serving more than 6 million users.

US Unlimited PTO 16w maternity 16w paternity

  • Own lifecycle strategy and execution across email, in-product, and other channels to drive onboarding, activation, retention, and expansion.
  • Map and maintain end-to-end customer journeys, identifying key moments, gaps, and opportunities for impact.
  • Design and execute end to end lifecycle programs from ideation through launch, QA, and iteration.

Vanta helps businesses earn and prove trust by automating security monitoring and compliance. The company has a kind and talented team with a mission to restore trust in internet businesses.

$156,060–$253,368/yr
US

  • Develop and execute lifecycle marketing strategies to drive product adoption, engagement, retention, and long-term customer value.
  • Lead lifecycle strategy for new product launches and feature releases, collaborating with Product, Marketing, and Customer Success.
  • Build a culture of experimentation by designing A/B tests, analyzing results, and iterating on customer journeys.

Calendly provides a scheduling platform that helps millions of people automate their meeting scheduling. The company fosters a culture of growth and innovation, with a focus on customer success and product-led growth.

Global Unlimited PTO

  • Own lifecycle strategy, infrastructure, and best practices across email, SMS, push, and in-app.
  • Run experimentation and analyze lifecycle metrics to drive insights and action.
  • Lead and mentor the lifecycle management team while managing stakeholders across data, product, and engineering.

Super.com helps maximize lives for customers and employees through financial and travel products. It is a fast-paced, high-growth tech company that values career progression and learning.

$139,200–$235,200/yr
Global Unlimited PTO

  • Own the lifecycle communications strategy for GitLab prospects, from planning and segmentation through execution and optimization.
  • Create and implement complex automated campaign journeys with dynamic content to educate and motivate prospective customers across the buyer lifecycle.
  • Act as an email marketing SME, driving best practices in copy, segmentation, QA, testing, and deliverability.

GitLab is an intelligent orchestration platform for DevSecOps that helps organizations increase developer productivity, improve operational efficiency, and accelerate digital transformation. With over 50 million registered users and trust from more than 50% of the Fortune 100, our high-performance culture thrives on values, AI integration, and continuous knowledge exchange.

Global

  • Assist in shaping lifecycle marketing strategies to boost user activation and retention.
  • Develop and execute CRM campaigns including email, app push notifications, and product interfaces.
  • Analyze user data and campaigns to derive insights for future initiatives.

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. Trusted by 300+ million people in 100+ countries, we offer a diverse portfolio of digital-asset products and a flat, user-centric global organization.

$98,000–$132,000/yr
US Unlimited PTO

  • Develop and execute strategic campaigns to increase marketplace customer retention and grow bookings through email, SMS, push notifications, and on-site messaging.
  • Design and optimize customer onboarding flows that accelerate adoption for new customers.
  • Analyze data from various sources to drive actionable insights and improve campaign effectiveness.

ezCater is the #1 food tech platform for workplaces in the US, enabling organizations to order food from over 125,000 restaurants. The company fosters a high-performing, collaborative culture with a focus on work/life harmony and innovation.

US

  • Lead lifecycle marketing strategy across email, SMS, and loyalty programs to drive retention and lifetime value.
  • Develop customer segmentation and personalization strategies to improve targeting and campaign performance.
  • Monitor KPIs, conduct A/B tests, and communicate insights to executive team to optimize retention efforts.

ARMRA is a health and wellness company founded by Dr. Sarah Rahal, offering colostrum supplements with 400+ bioactive nutrients to restore cellular health. The company is a mission-driven team of builders, resilient and direct, seeking individuals who take ownership and thrive on challenges.

$109,000–$135,000/yr
US Unlimited PTO

  • Lead lifecycle marketing strategies for enterprise accounts, serving as a strategic advisor to senior stakeholders.
  • Drive acquisition, retention, and lifetime value through strategic planning and performance reviews.
  • Mentor and develop team members, fostering a culture of accountability and continuous learning.

Wpromote is a digital agency that drives innovative acquisition and retention strategies for enterprise and mid-market clients. They are recognized as a Best Place to Work with a remote-first culture and a focus on work-life balance.

Global

  • Design, build, and optimize automated customer journeys across email and SMS to drive appointments, retention, and reactivation.
  • Own the lifecycle marketing strategy and calendar, balancing promotional, educational, seasonal, and retention-focused campaigns.
  • Analyze performance data and run A/B tests to continuously improve campaign performance and revenue impact.

Barkbus is the nation's premier mobile dog grooming company, taking a Silicon Valley startup approach to disrupt the pet grooming industry. They are a collaborative, high-quality team of dog-lovers that solves problems with thoughtfulness, empathy, and speed, and are the fastest-growing pet health & wellness startup in the country.

Australia 18w maternity 18w paternity

  • Own the strategy, design, and execution of lifecycle marketing systems that convert interest into pipeline.
  • Build scalable nurture programs and lead management frameworks to drive demand generation.
  • Manage email as a channel, including templates, governance, and deliverability optimization.

UpGuard provides a Cyber Risk Posture Management (CRPM) platform that uses AI to help organizations manage cyber risk. They are a global technology employer with a Series C funding, and are a Certified Great Place to Work with a strong culture.

$80,000–$100,000/yr
US

  • Execute in-service and post-service marketing strategies to drive retention, engagement, and revenue.
  • Maintain key journey maps and optimize programs driving various engagement KPIs.
  • Develop, execute, and refine multi-channel retention marketing campaigns across company-wide touchpoints.

AIP Publishing is a leading publisher of the physical sciences, accelerating scientific discovery while reimagining the future of scholarly publishing. As a not-for-profit subsidiary of the American Institute of Physics, they foster a collaborative culture that maximizes individual contributions and encourages an environment where everyone feels comfortable and seen.

US

  • Own and scale customer lifecycle marketing strategy, creating personalized email and SMS experiences to improve engagement and retention.
  • Develop automated flows, manage advanced segmentation, and conduct testing and optimization of campaigns.
  • Analyze performance metrics, build reporting frameworks, and ensure compliance with email and SMS marketing regulations.

Jobgether is an AI-powered job matching platform that connects candidates with hiring companies. They use technology to review applications and share top-fitting shortlists with employers, operating with a remote-first culture.

Global

  • Own the end-to-end lifecycle strategy and email/SMS execution from activation to retention and win-back.
  • Develop segmentation frameworks and manage tailored journeys for distinct audiences (parents and adults).
  • Build analytics dashboards, run testing cadences, and direct the lifecycle agency relationship to optimize performance.

Tiny Health advances lifelong health through precision microbiome science using shotgun metagenomics and AI. Founded in 2020, the company is built by microbiome scientists and physicians and is trusted by families and health practitioners worldwide.

$58,747–$77,105/yr
Canada 4w PTO

  • Design customer journeys across the full lifecycle, from acquisition to retention, and optimize campaigns through A/B testing and performance analysis.
  • Build and maintain workflows in HubSpot, partnering with Product, Growth, Design, and Data teams to launch personalized customer experiences.
  • Monitor lifecycle metrics and identify opportunities to improve engagement, conversion, retention, and lifetime value as PolicyMe expands.

PolicyMe is Canada's leading digital insurance solution, offering straightforward and affordable financial protection for families. Founded by insurance experts and technology entrepreneurs, the company has grown exponentially since 2018, selling over $10 billion in coverage and operating with a remote-first culture.

Latin America

  • Turn complex frameworks into simple, compelling narratives that teams can execute confidently.
  • Join client sessions throughout the Delivery Sales Lifecycle to uncover challenges and shape data-driven strategies.
  • Run strategy sessions grounded in lifecycle thinking and best practices to help clients unlock long-term success.

Massive Rocket is a rapidly scaling Braze and Snowflake agency that builds human experiences at scale using web, mobile, cloud, data, and AI technologies. The company has a culture of ownership, collaboration, and growth and is aiming for its next milestone of $100M in revenue.

US

  • Drive a brand-new incentives and lifecycle marketing program aimed at the guest community.
  • Own CRM execution end-to-end, including strategy, feasibility, QA, and campaign management.
  • Partner with analytics to evaluate performance and synthesize insights for leadership.