Design onboarding journeys that turn new signups into engaged users by optimizing messaging and timing.
Build retention and referral programs to deepen usage among active users and drive word of mouth.
Run continuous A/B testing and use AI to automate segmentation, copy iteration, and personalization.
Joko helps consumers shop smarter by providing cashback, coupons, price alerts, and carbon tracking. It is a tech company and certified B Corp with over 105 employees across Paris, Barcelona, and New York, serving more than 6 million users.
Design customer journeys across the full lifecycle, from acquisition to retention, and optimize campaigns through A/B testing and performance analysis.
Build and maintain workflows in HubSpot, partnering with Product, Growth, Design, and Data teams to launch personalized customer experiences.
Monitor lifecycle metrics and identify opportunities to improve engagement, conversion, retention, and lifetime value as PolicyMe expands.
PolicyMe is Canada's leading digital insurance solution, offering straightforward and affordable financial protection for families. Founded by insurance experts and technology entrepreneurs, the company has grown exponentially since 2018, selling over $10 billion in coverage and operating with a remote-first culture.
Architect and own the full consumer lifecycle roadmap, from pre-purchase nurture to post-purchase engagement.
Lead lifecycle go-to-market for new program launches, owning communications plans from pre-launch through ongoing retention.
Build and operate automated flows in Braze across email, SMS, push, and in-app channels, including complex segmentation and personalization.
Maven is the world's largest virtual clinic for women and families, offering digital programs for fertility, maternity, parenting, and menopause. With over 2,000 employer clients and recognition as a top workplace, Maven has raised over $425 million from leading investors.
Own the lifecycle engine for multi-channel programs across cold and warm email, in-app messaging, SMS, and automation platforms.
Build nurture and conversion programs that move users from first touch to expansion.
Manage automation infrastructure including Customer.io, Claude, N8N to drive segmentation, behavioral triggers, lead scoring, and campaign logic.
Seamless.AI provides the world's first real-time B2B search engine to help sales teams maximize revenue. It is one of Ohio's fastest-growing companies with a diverse and inclusive workplace.
Own the strategy, design, and execution of lifecycle marketing systems that convert interest into pipeline.
Build scalable nurture programs and lead management frameworks to drive demand generation.
Manage email as a channel, including templates, governance, and deliverability optimization.
UpGuard provides a Cyber Risk Posture Management (CRPM) platform that uses AI to help organizations manage cyber risk. They are a global technology employer with a Series C funding, and are a Certified Great Place to Work with a strong culture.
Build and execute lifecycle marketing strategies across customer journey stages like growth, onboarding, and retention.
Manage multi-touch campaigns, nurture programs, and cross-functional alignment with teams like Sales, Product, and Customer Success.
Track and report key performance metrics to optimize campaign performance and customer engagement.
Aledade is a public benefit corporation that empowers independent primary care by helping practices thrive in value-based care. Founded in 2014, it has become the largest network of independent primary care in the country, fostering a collaborative, inclusive, and remote-first culture.
Own lifecycle strategy and execution across email, in-product, and other channels to drive onboarding, activation, retention, and expansion.
Map and maintain end-to-end customer journeys, identifying key moments, gaps, and opportunities for impact.
Design and execute end to end lifecycle programs from ideation through launch, QA, and iteration.
Vanta helps businesses earn and prove trust by automating security monitoring and compliance. The company has a kind and talented team with a mission to restore trust in internet businesses.
Own lifecycle marketing strategy end-to-end for Flex's product suite, including acquisition, onboarding, retention, and win-back.
Draft and own lifecycle messaging and copy directly, using AI tools, and partner with Product, Legal, and Compliance for approval.
Build and own Braze infrastructure, design Segment-to-Braze data pipelines, and develop measurement frameworks for lifecycle performance.
Flex is building an AI-native private bank for business owners, re-architecting the entire financial system from the first dollar earned to how value compounds and is spent. The company has scaled from zero to nine-figure annualized revenue, raised over $100M in equity and $300M in debt, and operates with small, high-trust teams and a culture of extreme ownership.
Develop and execute lifecycle marketing strategies to drive product adoption, engagement, retention, and long-term customer value.
Lead lifecycle strategy for new product launches and feature releases, collaborating with Product, Marketing, and Customer Success.
Build a culture of experimentation by designing A/B tests, analyzing results, and iterating on customer journeys.
Calendly provides a scheduling platform that helps millions of people automate their meeting scheduling. The company fosters a culture of growth and innovation, with a focus on customer success and product-led growth.
Own lifecycle strategy, infrastructure, and best practices across email, SMS, push, and in-app.
Run experimentation and analyze lifecycle metrics to drive insights and action.
Lead and mentor the lifecycle management team while managing stakeholders across data, product, and engineering.
Super.com helps maximize lives for customers and employees through financial and travel products. It is a fast-paced, high-growth tech company that values career progression and learning.
Own the end-to-end lifecycle strategy and email/SMS execution from activation to retention and win-back.
Develop segmentation frameworks and manage tailored journeys for distinct audiences (parents and adults).
Build analytics dashboards, run testing cadences, and direct the lifecycle agency relationship to optimize performance.
Tiny Health advances lifelong health through precision microbiome science using shotgun metagenomics and AI. Founded in 2020, the company is built by microbiome scientists and physicians and is trusted by families and health practitioners worldwide.
Develop and execute strategic campaigns to increase marketplace customer retention and grow bookings through email, SMS, push notifications, and on-site messaging.
Design and optimize customer onboarding flows that accelerate adoption for new customers.
Analyze data from various sources to drive actionable insights and improve campaign effectiveness.
ezCater is the #1 food tech platform for workplaces in the US, enabling organizations to order food from over 125,000 restaurants. The company fosters a high-performing, collaborative culture with a focus on work/life harmony and innovation.
Design, build, and optimize automated customer journeys across email and SMS to drive appointments, retention, and reactivation.
Own the lifecycle marketing strategy and calendar, balancing promotional, educational, seasonal, and retention-focused campaigns.
Analyze performance data and run A/B tests to continuously improve campaign performance and revenue impact.
Barkbus is the nation's premier mobile dog grooming company, taking a Silicon Valley startup approach to disrupt the pet grooming industry. They are a collaborative, high-quality team of dog-lovers that solves problems with thoughtfulness, empathy, and speed, and are the fastest-growing pet health & wellness startup in the country.
Own the lifecycle communications strategy for GitLab prospects, from planning and segmentation through execution and optimization.
Create and implement complex automated campaign journeys with dynamic content to educate and motivate prospective customers across the buyer lifecycle.
Act as an email marketing SME, driving best practices in copy, segmentation, QA, testing, and deliverability.
GitLab is an intelligent orchestration platform for DevSecOps that helps organizations increase developer productivity, improve operational efficiency, and accelerate digital transformation. With over 50 million registered users and trust from more than 50% of the Fortune 100, our high-performance culture thrives on values, AI integration, and continuous knowledge exchange.
Serve as the strategic technical and operational anchor of our global lifecycle program, designing scalable foundations for experimentation, personalization, and multi-channel measurement.
Define and own the technical roadmap for lifecycle tooling (e.g., Braze), ensuring data stability, governance, and cross-functional collaboration with Marketing, Data Engineering, and Analytics.
Operationalize A/B and multivariate tests end to end, collaborate on personalization experiments, and own reporting for journey health and experiment status.
Our mission at Oura is to empower every person to own their inner potential through award-winning products that provide insights into sleep, health, and wellness. As a quickly growing company, we ensure our team members have what they need to do their best work, both in and out of the office.
Own initiatives that improve user conversion journeys from trial engagement to long-term customer adoption.
Design, launch, and optimize A/B tests across email channels and in-product experiences to discover effective growth strategies.
Partner closely with Product, UX, Data, Customer Experience, and Marketing teams to align growth initiatives with business objectives.
Our partner is looking for a Senior Growth Product Marketing Manager based in Canada, offering the opportunity to shape growth strategies for a leading technology platform through experimentation and data-driven insights. They operate in a high-growth, collaborative, and inclusive technology environment with a remote-first work culture.
Own the lead lifecycle from marketing-accepted lead to demo requested, designing nurture programs and ABM strategies for both high-velocity and enterprise motions.
Manage the MAL-to-Demo-Requested conversion rate as the primary metric, collaborating with sales and revenue operations on scoring, routing, and friction removal.
Partner with segment owners, content, product marketing, and sales to orchestrate coordinated multi-channel account plays and continuously test and optimize performance.
PerfectServe is a leading provider of clinical communication and physician scheduling solutions for healthcare organizations. With 400+ employees and over $100 million in annual revenue, the company fosters a collaborative team culture focused on innovation and customer delight.
Lead the B2B lifecycle marketing strategy for Superhuman's managed business line, driving pipeline, onboarding, engagement, and retention.
Manage a team of three, partnering with Demand Gen, Customer Success, Sales, Product, and Data Science to optimize the full funnel.
Design and scale integrated campaigns using email, in-product messaging, and behavioral signals to surface high-intent leads and prevent churn.
Superhuman is an AI productivity platform that integrates writing assistance, collaborative workspaces, inbox management, and proactive AI agents across over 1 million apps. Founded in 2009, it empowers over 40 million people, 50,000 organizations, and 3,000 educational institutions, fostering a culture of diversity and inclusion.
Manage monthly email and SMS campaigns from briefing to execution, coordinating with internal teams and agency partners.
Monitor and optimize automated journeys, analyze performance data, and deliver weekly and monthly insights.
Partner with creative and brand teams to develop channel-specific content and ensure campaign accuracy through QA processes.
Nutrafol is a pioneering hair wellness company that creates clinically tested products for hair growth using a patented blend of natural ingredients. They are a growing company committed to individuality and innovation, with a culture focused on helping people grow into the best version of themselves.
Assist in shaping lifecycle marketing strategies to boost user activation and retention.
Develop and execute CRM campaigns including email, app push notifications, and product interfaces.
Analyze user data and campaigns to derive insights for future initiatives.
Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. Trusted by 300+ million people in 100+ countries, we offer a diverse portfolio of digital-asset products and a flat, user-centric global organization.